Digital Marketing Manager

Job Title: Digital Marketing Executive
Company: MBA Litmus
Location: Sector 86, S S Omnia | Full-time

MBA Litmus is looking for a creative, proactive Digital Marketing Executive to strengthen our online presence, engage aspiring MBA students, and drive leads for our courses and workshops.

Key Responsibilities

• Plan and execute digital marketing campaigns across social media, email, and paid channels.
• Manage Instagram, YouTube, LinkedIn, and other relevant platforms.
• Create engaging content, including posts, reels, stories, captions, and promotional creatives.
• Run and optimise Meta and Google Ads to generate qualified leads and enrolments.
• Improve website and YouTube visibility through SEO, relevant keywords, and content optimisation.
• Coordinate with mentors, designers, and the admissions team for campaigns and launches.
• Track campaign performance, lead quality, conversions, and advertising costs.
• Explore influencer collaborations, student communities, and new growth opportunities.

Requirements

• Strong written communication and copywriting skills.
• Working knowledge of Canva, Meta Ads Manager, Google Ads, and Google Analytics.
• Understanding of SEO, social media trends, and audience engagement.
• Ability to manage deadlines, take ownership, and use data to improve results.
• Experience in education or CAT/MBA preparation is a plus.
• Relevant internships or practical project experience will also be considered.

Pay: ₹18,000.00 - ₹30,000.00 per month

Work Location: In person