Digital Marketing Intern

As a Digital Marketing Executive with 1 year of experience, you will play a pivotal role in developing and implementing digital marketing strategies to enhance the online presence and visibility of our brand. This role requires a deep understanding of digital marketing channels, excellent analytical skills, and a creative mindset to drive engagement and conversion.

Key Responsibilities:

• Social Media Management:
• Create, schedule, and manage engaging content across various social media platforms.
• Monitor social media trends, audience behavior, and competitor activities.
• Implement social media advertising campaigns to achieve specific objectives.
• Content Creation and Management:
• Develop compelling and relevant content for various digital channels, including blogs, website, and social media.
• Optimize content for SEO and ensure its alignment with the overall digital marketing strategy.
• Collaborate with the design team to create visually appealing and shareable content.
• Email Marketing:
• Execute email marketing campaigns, including planning, creating, and analyzing performance metrics.
• Segment and target audiences to deliver personalized and targeted email communications.
• A/B test different elements to optimize email campaign performance.
• SEO and SEM:
• Conduct keyword research and analysis to optimize website content for search engines.
• Manage and optimize paid advertising campaigns (Google Ads, Bing Ads) to drive traffic and conversions.
• Stay updated on SEO and SEM best practices and algorithm changes.
• Analytics and Reporting:
• Utilize analytical tools to monitor website and social media performance.
• Prepare regular reports on key performance metrics and provide insights for continuous improvement.
• Identify opportunities for growth and areas for optimization.
• Campaign Management:
• Plan and execute digital marketing campaigns across various channels.
• Monitor and analyze the performance of campaigns, making data-driven adjustments as needed.
• Collaborate with cross-functional teams to ensure campaign alignment with overall marketing objectives.

Qualifications and Skills:

• Bachelor's degree in Marketing, Communications, or a related field.
• 1 year of experience in digital marketing with a focus on social media, content creation, and email marketing.
• Knowledge of SEO and SEM best practices.
• Familiarity with marketing analytics tools (Google Analytics, etc.).
• Strong written and verbal communication skills.
• Creative thinking and the ability to generate innovative ideas.
• Proficient in using digital marketing tools and platforms.

Personal Attributes:

• Detail-oriented with strong organizational and multitasking abilities.
• Results-driven with a focus on achieving measurable outcomes.
• Ability to adapt to a fast-paced and dynamic work environment.
• Continuous learner with a passion for staying updated on industry trends.

This job description is a general guideline and may be subject to modifications based on the specific needs and requirements of the organization.

Job Type: Full-time

Pay: ₹9,297.00 - ₹10,000.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 5 years (Preferred)
• total work: 5 years (Preferred)

Work Location: In person