Digital Marketing Executive

Role -

As a Digital Marketing Executive, you will play a key role in shaping our brands online presence. This role offers you the opportunity to work across different areasfrom social media and content creation to website updates and lead generation.

You will also collaborate with a freelance video editor for video-related projects, ensuring professional and engaging content goes out regularly.

This is a dynamic position where you will get exposure to many aspects of digital marketing, the freedom to bring in fresh ideas, and the chance to directly contribute to the growth of the firm.

Responsibilities

1. Content & Design

- Create posters, banners, and brochures using Canva.

- Write clear and simple content for social media and website.

- Coordinate with the freelance video editor (send raw footage, check drafts, and get final videos).

* Upload videos on YouTube and social media with proper titles, descriptions, and tags.

2. Social Media Management

- Handle LinkedIn, Facebook, Instagram, and YouTube accounts.

- Post content regularly and maintain a content calendar.

- Plan simple campaigns for awareness and lead generation.

3. WhatsApp Marketing

- Manage WhatsApp broadcasts and groups to share updates.

4. Website Management

- Update and manage the WordPress website.

- Add blogs, service details, and keep the website SEO-friendly.

5. Strategy & Reporting

- Suggest simple and effective digital strategies to reach business owners.

- Run small paid ad campaigns (Google, Facebook).

- Track performance and share reports.

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Skills Needed

- 2 - 3 years of experience in digital marketing.

- Knowledge of Canva for design.

- Experience with social media platforms and posting tools.

- Basic knowledge of SEO and WordPress website management.

- Good writing skills in English (Hindi will be a plus).

- Ability to work independently without a team.

- Comfortable coordinating with freelancers.