Digital Marketing Executive

Volody

5 - 7 years

0 Lacs

india

Posted:5 days ago| Platform: Foundit logo

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Skills Required

email marketing semrush keyword research ppc linkedin ads ahrefs google ads lead generation

Work Mode

On-site

Job Type

Full Time

Job Description

About Volody Products Pvt Ltd:

Volody is a leading provider of enterprise SaaS solutions in the LegalTech space, offering AI-powered Contract Lifecycle Management (CLM), Compliance, and Legal Automation tools. We're on a mission to digitally transform how legal and compliance teams operate.

Job Summary:

Digital Marketing Executive

Key Responsibilities:

Develop and execute B2B digital marketing strategies focused on
lead generation and conversion
.
Own and optimize the
SEO strategy
to drive organic traffic, keyword rankings, and improve domain authority.
Plan, launch, and manage
Google Ads, LinkedIn Ads
Manage
marketing automation tools
for lead-nurturing workflows and email campaigns.
Create impactful
SEO friendly blogs, landing pages, case studies, and whitepapers
.
Track and report on KPIs including
MQLs, CPL, CAC, ROAS, organic traffic
, etc.
Work closely with Sales to align campaigns with revenue goals and ensure lead quality.
Stay updated on SEO trends, Google algorithm changes, and SaaS marketing best practices.

Requirements:

Bachelor's or Master's degree in Marketing, Communications, or related field.
5+ years of digital marketing experience with a focus on
B2B SaaS
, lead generation, and SEO.
Proven expertise in
on-page and off-page SEO
, keyword research, and tools like SEMrush, Ahrefs, and Google Search Console.
Hands-on experience with
PPC (Google Ads, LinkedIn Ads), email marketing, and AI-driven marketing automation platforms
.
Strong analytical skills with a data-driven mindset. Excellent communication and collaboration skills.

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