Digital Marketing Executive

About the Company:

MindX360 Technologies is a startup of IT services, specializing in digital transformation and enterprise integrations. With a commitment to innovation, excellence, and customer satisfaction, we help businesses leverage technology to achieve their goals and stay competitive in today's dynamic marketplace.

We provide the best technology for rapid integration, digital evolution, application development, and strategic assistance to businesses in need of digital transformation services like Legacy Modernization, Business Automation, Cloud Transformation, etc.

We care about the ultimate business benefit and customer experience as much as our customers do, in each one of our relationships.

Job Description:

We are seeking a dynamic and experienced Branding /Digital Marketing Executive to join our growing team. As a key member of the marketing department, you will be responsible for developing and implementing digital marketing strategies to enhance the online presence and drive lead generation for our company.

Responsibilities:

• Develop and manage digital marketing campaigns to promote our services, products, and brand.
• Develop and implement brand strategies aligned with overall business goals.
• Oversee brand campaigns, marketing initiatives, and product launches.
• Ensure internal branding aligns with company culture and vision.
• Implement SEO strategies to increase website traffic and improve search engine rankings.
• Manage and optimize PPC campaigns to ensure maximum ROI.
• Utilize social media platforms (LinkedIn, Twitter, Facebook) to engage with prospects and customers, and increase brand awareness.
• Create and manage email marketing campaigns, including content creation and A/B testing.
• Monitor and analyze the performance of digital marketing campaigns using various analytics tools and provide insights and recommendations.
• Stay up to date with the latest trends and best practices in digital marketing and measurement.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Assist in developing marketing collateral such as presentations, case studies, and white papers.

Requirements:

• Bachelor's degree in marketing, Communications, or a related field.
• Proven experience (3-6 years) as a Brand management or Digital Marketing Executive or similar role, preferably in the IT services industry.
• Solid understanding of SEO, PPC, email marketing, social media marketing, and content marketing.
• Experience with Google Analytics, Google Ads, and other digital marketing tools.
• Strong analytical skills and data-driven thinking.
• Excellent communication and interpersonal skills.
• Ability to manage multiple projects and prioritize tasks in a fast-paced environment.
• Creative thinker with a passion for digital technologies and innovation.

What We Offer:

• Competitive salary and benefits package.
• Opportunity to work with a talented and passionate team.
• Professional development and growth opportunities.
• Flexible work environment.

How to Apply:

Please send your resume and cover letter outlining your qualifications and interest in the role to careers@mindx360.com. We look forward to hearing from you!