Digital Marketing Executive Job

About the job: Key responsibilities: 1. Develop and execute media buying strategies across digital channels such as display, social media, search, video, and programmatic platforms 2. Research and analyse market trends, audience insights, and competitor activity to inform media planning and buying decisions 3. Negotiate media buys including pricing, placements, and added value opportunities to ensure optimal campaign performance within budget 4. Collaborate with creative teams to develop compelling ad creatives and messaging tailored to target audiences 5. Monitor campaign performance and conduct ongoing analysis to optimise media spend, targeting, and creative elements for maximum ROI 6. Stay abreast of emerging media trends, technologies, and best practices to continually improve campaign effectiveness 7. Build and maintain relationships with media vendors, publishers, and ad networks to stay informed about new opportunities and negotiate favourable terms Requirements: 1. Hold a bachelor's degree in marketing, advertising, communications, or a related field 2. Complete a digital marketing certificate or online course 3. Demonstrate strong interest in media buying and digital advertising 4. Show basic understanding of media channels and how digital campaigns are run 5. Display eagerness to learn and develop skills in media planning, campaign execution, and performance analysis 6. Possess good communication skills both written and verbal 7. Maintain an analytical mindset with a willingness to work with data and reporting tools 8. Work collaboratively in a fast-paced team environment and manage tasks effectively 9. Show familiarity or coursework exposure to tools such as Google Ads, Facebook Ads Manager, Google Analytics, or GTM (training will be provided) Who can apply: Only those candidates can apply who: have minimum 1 years of experience Salary: ₹ 2,40,000 - 3,50,000 /year Experience: 1 year(s) Deadline: 2025-07-04 23:59:59 Other perks: Informal dress code, 5 days a week, Health Insurance Skills required: Google Analytics, Search Engine Marketing (SEM), Digital Marketing, Facebook Marketing, English Proficiency (Spoken), English Proficiency (Written), Facebook Ads and Google Tag Manager About Company: Mobavenue is a leading programmatic DSP platform & UA agency based out of Singapore. We have offices across India, Australia, Indonesia, Malaysia, and the UK. We have helped over 150+ direct advertisers across the US, SEMEA, and APAC regions for driving users across mobile and web. Our platform uses predictive algorithms for driving targeted user acquisition, improving engagements, and optimizing transactions as an end goal.