Digital Marketing Executive

Social Media & Content Management

• Manage and update hospital social media platforms (Instagram, Facebook, YouTube, Google Business Profile, etc.).
• Coordinate with the Branding Team for creatives, reels, posters, and videos.
• Schedule and publish posts, reels, stories, and festival creatives as per branding calendar.
• Ensure timely posting of doctor promotions, health awareness content, and milestone celebrations.

Digital Campaigns & Promotions

• Execute digital campaigns for OP growth, camps, new doctor onboarding, and special services.
• Support WhatsApp blast campaigns and ensure regular execution.
• Assist in paid promotions (Meta Ads / Google Ads) as and when required.

Online Reputation Management

• Monitor Google reviews and coordinate with operations for responses and corrective actions.
• Update Google My Business (GMB) profiles regularly with photos, videos, offers, and posts.
• Ensure accurate hospital details across all digital platforms.

Website & Digital Assets

• Coordinate updates for website content such as doctor profiles, services, banners, and announcements.
• Ensure consistency of branding across all digital touchpoints.

Analytics & Reporting

• Track performance metrics such as reach, engagement, leads, and conversions.
• Prepare basic monthly digital marketing performance reports.
• Provide insights for improving campaign effectiveness.

Coordination & Compliance

• Coordinate with Operations Team for content capture (doctor videos, OT success stories, events).
• Ensure all content follows hospital branding guidelines and approvals.
• Support internal communication related to digital branding initiatives.

Required Skills & Qualifications

• Bachelors degree in Marketing, Communications, Media, or related field.
• 1–3 years of experience in Digital Marketing (Healthcare experience preferred).
• Knowledge of social media platforms, Google My Business, and basic ad platforms.
• Basic understanding of content marketing, SEO, and online promotions.
• Good communication and coordination skills.
• Ability to work with designers, videographers, and operations teams.
• call or watsapp to 7338895269