Digital Marketing Executive / Content Writer

1 - 3 years

2 - 5 Lacs

Posted:6 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

We have multiple job openings:

1. Digital Marketing Executive

Key Responsibilities

  • Plan and execute digital marketing campaigns (SEO, SEM, email marketing, and social media)
  • Manage companys social media accounts (LinkedIn, Instagram, Facebook, etc.)
  • SEO/SEM strategies for tech products/services
  • Optimize content for SEO and performance tracking using tools like Google Analytics & Search Console
  • Assist in creating marketing collateral such as banners, newsletters, and infographics
  • Run paid ads on Google Ads and social platforms (basic knowledge)
  • Monitor KPIs, track campaign performance, and generate weekly reports
  • Coordinate with the design and content teams for campaign creatives and blog updates

Requirements

  • Minimum 1 year of relevant experience
  • Basic understanding of SEO, Google Ads, Meta Ads, and email marketing
  • Familiarity with tools like Canva, Mailchimp, Google Analytics, etc.
  • Strong communication skills and creative mindset
  • Bachelor's degree in Marketing, Communication, or related field
  • Certification in Digital Marketing (preferred)

2. Content Writer

Key Responsibilities

  • Write clear, engaging, and SEO-friendly content for blogs, websites, emails, and social media
  • Understanding of terms like AI, machine learning, cloud computing, big data, etc.
  • Ability to simplify complex technical concepts for target audiences
  • Conduct research on industry-related topics to develop original content
  • Edit and proofread content to ensure grammatical accuracy and brand tone
  • Collaborate with marketing and design teams to plan and deliver content
  • Update website content regularly (WordPress/other CMS)
  • Develop content strategies for different campaigns and audience segments

Requirements

  • Minimum 2 years of relevant experience
  • Excellent written and verbal communication skills
  • Strong grammar and attention to detail
  • Ability to write for different tones and audiences
  • Familiarity with SEO best practices
  • Bachelors degree in English, Journalism, Mass Communication, or related field
  • Knowledge of content tools like Grammarly, Hemingway, SurferSEO (bonus)

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Explarity Solutions

Information Technology

San Francisco

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