Digital Marketing Executive

Key Responsibilities:

• Plan and execute all digital marketing activities, including SEO/SEM, email marketing, social media, content marketing, and display advertising campaigns.
• Manage and maintain the company’s website and social media presence across all digital platforms (Facebook, Instagram, LinkedIn, YouTube, X, etc.).
• Measure and report performance of all digital campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on insights.
• Collaborate with internal teams (content, design, sales) to create engaging digital content.
• Manage Google Ads, Meta Ads, and other paid advertising campaigns.
• Ensure brand consistency across all digital channels.
• Develop and monitor SEO/SEM strategies to increase online visibility and organic traffic.
• Stay up to date with new digital marketing trends, technologies, and best practices.

Key Skills & Competencies:

• Strong understanding of digital marketing concepts and best practices.
• Hands-on experience with Google Ads, Meta Business Suite, Google Analytics, and SEO tools (e.g., SEMrush, Ahrefs, Moz).
• Good knowledge of social media advertising and content creation.
• Excellent communication and writing skills.
• Analytical mindset and critical thinking.
• Ability to work independently and as part of a team.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 2–3 years of experience in digital marketing
• Certification in Google Ads, Analytics, or Meta Blueprint is an added advantage.

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person