Digital Marketing Executive

Create and implement comprehensive digital keting strategies that align with the company s goals and objectives, ensuring brand consistency and effective online presence
Manage and optimize SEO strategies, including keyword research, on-page and off-page SEO, and technical SEO to improve organic search rankings and increase website traffic Plan, execute, and manage PPC campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn, ensuring optimal budget utilization and maximizing ROI Design and implement social media strategies across platforms like Instagram, Facebook, LinkedIn, and Twitter to grow followers, boost engagement, and drive traffic Build and manage email keting campaigns to nurture leads, increase retention, and drive sales, utilizing best practices in segmentation, personalization, and automation itor, analyze, and report on the performance of digital keting campaigns using tools like Google Analytics, HubSpot, or similar, making data-driven adjustments to optimize results Work closely with the content, design, and product teams to develop engaging and creative campaigns, ensuring alignment between keting efforts and company-wide goals Keep up with the latest digital keting trends, tools, and industry best practices, continuously refining strategies to stay competitive in a fast-evolving landscape Qualifications: Bachelor s degree in keting, Business, Communications, or a related field 1+ years of experience in digital keting, with a strong track record of successful campaign execution Expertise in Google Ads, Facebook Ads, and Google Analytics, with hands-on experience managing SEO, SEM, and PPC campaigns Proficiency with keting automation tools like HubSpot, Mailchimp, or similar Strong understanding of social media platforms, content keting, and email keting best practices Excellent analytical skills and experience using data to make strategic keting isions Strong project management skills with the ability to manage multiple campaigns simultaneously Creativity, attention to detail, and excellent communication skills A proactive attitude and the ability to thrive in a fast-paced, collaborative environment