Digital Marketing - Executive

Job Description

The Role We at Aliens are looking for an enthusiastic and dynamic Digital Marketing specialist with 2 to 8 years of strong professional experience in multiple channels of marketing, preferably online and digital. The incumbent will be responsible for positioning our products, communicating the product value, driving product distribution and positioning various products through strategic insights. S/he will be required to drive multiple digital channels of marketing end-to-end. The incumbent would work in a high-paced team environment. S/he would be based in Hyderabad and would report to the Marketing Head. Key Responsibilities Developing sale proposals and quotations and maintaining relationship with clients and agencies Devising advertising solutions to maximize business opportunities Assist clients/ organization to devise advertising solutions Maximize potential opportunities through advertising and provide continuous assistance Developing and coordinating launch plans and defining product pricing Work with online marketing to assess media buying, business development to assess partnerships, product for in-product virality Optimising distribution channels and executing marketing programs such as on social media Identifying new digital marketing trends and optimising our content for website and social networking channels Candidate Profile Specifically, the candidate should have: MBA/PGDM from Tier-1/2 B-School in Marketing/Sales or equivalent field Proven experience as a Marketing Specialist for at least 2+ years from real estate, FMCG, e-commerce would be preferred Experience of digital marketing, solid knowledge of website analytics tools (e.g., Google Analytics, Hotjar/Crazyegg, Amazon Pi, SEMrush, SimilarWeb, SocialSprout) Data-driven, structured problem solver, excellent communicator (written and verbal)