Digital Marketing and Graphic Design Specialist

As a Digital Marketing and Graphic Design Specialist for a new functional beverage brand, your role involves developing the brand and engaging consumers through impactful digital campaigns. Your responsibilities include: - Planning and implementing social media strategies. - Creating compelling content (copy, graphics, videos) aligned with the brand's voice. - Designing social media creatives, digital ads, and marketing materials using tools like Canva and Adobe Suite. - Editing short-form videos with effects and subtitles. - Running and optimizing paid ad campaigns on Meta, Instagram, and Google. - Utilizing AI tools for content creation, design, and workflow efficiency. - Monitoring trends and analytics to enhance performance. - Interacting with the online community through comments and messages. - Collaborating on product launches, campaigns, and brand storytelling. To excel in this role, you should have: - Strong digital marketing skills and a creative mindset. - Excellent communication, graphic design, and writing abilities. - Proficiency in graphic design tools such as Canva, Adobe Illustrator, and Photoshop. - Video editing skills for social media content. - Ideally, prior experience in FMCG and D2C brands. In addition to the exciting responsibilities, you will have the opportunity to be part of building an innovative brand from the ground up. You will work in a dynamic and collaborative team environment, enjoy creative autonomy, and have opportunities to learn and grow in brand-building and digital marketing.,