Digital Marketer

1 - 3 years

3 - 7 Lacs

Posted:1 month ago| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Description:
We are looking for a

Digital Marketer

to manage and optimize campaigns on

Meta Ads, Google Ads, and SEO

. The ideal candidate will have experience in performance marketing, keyword targeting, and conversion optimization.
Responsibilities:
  • Set up, manage, and optimize

    Meta Ads and Google Ads

    campaigns.
  • Conduct

    keyword research

    and implement SEO strategies.
  • Monitor

    Google Analytics 4 (GA4)

    for traffic and conversion insights.
  • Perform

    A/B testing

    to improve ad performance.
  • Optimize ad creatives, targeting, and landing pages for better conversions.
  • Manage budgets effectively to maximize

    ROAS (Return on Ad Spend)

    .
  • Track and report campaign performance using

    Google Ads Manager and Meta Business Suite

    .
Requirements:
  • 1-3 years of experience in

    performance marketing

    (Google & Meta Ads).
  • Strong knowledge of

    SEO, keyword research, and ranking strategies

    .
  • Experience with

    GA4, Google Search Console, and UTM tracking

    .
  • Understanding of

    ad bidding strategies, audience targeting, and retargeting

    .
  • Ability to

    analyze data

    and make campaign optimization decisions.

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