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Job Title : Digital Strategy Analyst II Location : Bangalore Job Category : Management Consulting Job Level : P20 About Adobe : At Adobe, we're changing the world through digital experiences. We empower everyonefrom emerging artists to global brandswith the tools they need to create and deliver exceptional digital content. From images and videos to apps, we help companies revolutionize their customer interactions across every screen. Our team is passionate about helping individuals and brands succeed by crafting compelling and powerful digital experiences. The Challenge : Adobes DSG XL Scaled Services team works closely with regional teams, field members, and C-level leadership at Adobes Enterprise customers. Our mission is to advise on strategies for customer experience transformation and digital innovation. We engage with cross-functional teams to deliver high-impact strategies and recommendations, utilizing Adobe Digital Experience solutions and other industry techniques. What You'll Do : As a Digital Strategy Analyst, you will collaborate with various internal and external stakeholders to surface strategies that align with customers visions. Youll be expected to perform a range of activities, including but not limited to: Competitive Analysis & Strategy : Conduct competitive assessments to identify gaps and areas of opportunity, contributing to industry-specific recommendations. Research & Insights : Support the teams offerings with research, data analysis, and deliverables. Leverage analytics tools to perform site analysis and suggest actionable improvements. Digital Transformation & Innovation : Build point-of-views and recommend strategies for customer-experience transformation and digital innovation using Adobe Digital Experience solutions such as Adobe Analytics, Adobe Campaign, Adobe Target, and Adobe Experience Platform. Stakeholder Collaboration : Work closely with internal teams, customers, and partners to discover customer needs and craft impactful deliverables, ensuring alignment with the customers business objectives. Reporting & Metrics : Contribute to team performance reporting, including cadences and metrics/targets, ensuring that strategies are on track and optimized for success. Communication : Present your findings, insights, and strategies both internally and externally with minimal supervision, ensuring clarity and precision in your communication. Industry Expertise : Maintain a strong understanding of key industry trends, KPIs, and MarTech ecosystems to effectively advise clients on digital strategy and marketing solutions. What You Need to Succeed : Educational Requirements : MBA or an equivalent advanced degree. Experience : 4-6 years of management consulting experience in digital marketing, digital strategy, or digital analytics. Digital Experience : Expertise in the MarTech ecosystem and Adobe Experience Cloud solutions (Adobe Analytics, Adobe Target, Adobe Campaign, etc.). Analytical Skills : Strong proficiency in conducting research, analyzing data, and translating insights into actionable strategies. Tools & Technologies : Experience with tools like Adobe Analytics, SimilarWeb, SEMrush, and conducting omnichannel and heuristic analysis. Communication & Collaboration : Exceptional verbal and written communication skills. Strong interpersonal skills with the ability to collaborate effectively with people at all levels, from internal teams to senior executives. Problem-Solving : Excellent analytical and quantitative problem-solving skills, with the ability to synthesize complex data and develop clear, actionable recommendations. Independence : Ability to work proactively and independently, taking ownership of tasks and driving projects forward with minimal supervision. Intellectual Curiosity : A strong passion for digital experiences, cloud technology, and staying current with industry trends. Why Adobe? Join us at Adobe to play an integral role in reshaping the future of digital experiences and transform how businesses engage with their customers. At Adobe, youll work on innovative projects that will challenge your skills and offer opportunities for personal and professional growth.
