Cumin

Job Title: Copywriter Location: On-Site, Gurgaon Experience: 1–2 years Employment Type: Full-time About Cumin Co. At Cumin Co., we’re on a mission to redefine the modern Indian kitchen. From our enamel-coated cast iron cookware to our sustainable kitchen organisers, we design products that are healthy, beautiful, and built to last. For us, cooking is not just a routine—it's a ritual of love and connection. We craft tools that honour that belief. Website: www.cuminco.com Instagram: https://www.instagram.com/cuminco_india/?next=%2F Role Overview At Cumin Co. , we’re looking for a Copywriter who can bring our brand voice to life across all touchpoints. With 1–2 years of experience in D2C brands, you’ll create clear, creative, and conversion-driven copy for product pages, ads, emails, and social campaigns. You’ll collaborate with marketing and design teams to ensure messaging is consistent, engaging, and resonates with our audience. Key Responsibilities Write clear, engaging, and persuasive copy for website, product pages, ads, social media, email campaigns, and other marketing channels. Collaborate with design, marketing, and brand teams to ensure cohesive brand communication. Understand the target audience and tailor content to maximize engagement and conversions. Create catchy taglines, product descriptions, and storytelling content to highlight brand USP. Edit and proofread content to maintain brand tone, style, and quality standards. Stay updated with industry trends, competitors, and consumer behavior in the D2C space. Requirements 1–2 years of experience as a copywriter, preferably with D2C brands. Candidates with a background in English Honours or Mass Communication will be preferred. Strong command of English with excellent writing, editing, and proofreading skills. Ability to adapt tone and style for different platforms (social, ads, email, website). A creative thinker with an eye for detail and a passion for storytelling. Familiarity with SEO and digital marketing best practices is a plus. A portfolio showcasing past work with D2C brands. What We Offer A dynamic, fast-paced environment with room to experiment and grow. Opportunity to shape communication for an emerging D2C brand. Collaborative and creative team culture. Competitive compensation and growth opportunities. Apply Now: If you're passionate about building intuitive digital journeys and believe good design belongs in every kitchen, send your resume to careers@cuminco.com / revathi@cuminco.com Job Type: Full-time Pay: ₹400,000.00 - ₹600,000.00 per year Benefits: Paid sick time Paid time off Ability to commute/relocate: Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Required) Application Question(s): Are you an immediate joiner? Experience: Copywriting: 1 year (Required) Work Location: In person