CRM and Automation Specialist

About the Role

CRM & Automation Specialist

Roles & Responsibilities:

• Develop and manage CRM strategies to enhance customer lifecycle management.
• Implement and optimize automation workflows for lead nurturing and event engagement.
• Maintain and segment customer databases for targeted marketing campaigns.
• Integrate CRM with other marketing and sales platforms for seamless data flow.
• Analyze performance metrics and continuously refine strategies for improved engagement.

Skills & Qualifications:

• 10+ years of experience in

  CRM management, marketing automation, or related fields.

• 5+ years of experience handling

  CRM and automation for AI events.

• Expertise in

  CRM platforms (e.g., HubSpot, Salesforce) and automation tools.

• Strong analytical skills with experience in data segmentation and reporting.
• Ability to manage multiple projects and optimize workflows for efficiency.