Creative Writer

As a versatile Creative Writer, you will play a crucial role in owning our brand's narrative by crafting high-quality content that simplifies complex topics and engages our audience across various channels. **Role Overview:** You will proactively research industry trends and competitor insights to generate fresh and relevant ideas. Additionally, you will be responsible for writing, editing, and packaging a wide range of content such as blogs, social media posts, web copy, case studies, and other marketing collaterals. It will be your duty to maintain and champion our brand voice, ensuring consistency, on-brand content that is optimized for search engines and user experience. Collaboration with the marketing team to manage the content calendar and working with internal subject matter experts to transform insights into compelling narratives will also be part of your responsibilities. **Key Responsibilities:** - Proactively research industry trends and competitor insights - Write, edit, and package various types of content - Maintain and champion the brand voice - Collaborate with the marketing team to manage the content calendar - Work with internal subject matter experts to transform insights into narratives **Qualifications Required:** - Bachelor's degree in Marketing, Communications, Journalism, or related field - 4+ years of professional content writing experience with a strong portfolio - Exceptional writing, editing, and proofreading skills - Strong project management skills with the ability to work independently and meet deadlines - Basic understanding of marketing analytics - Understanding of the relationship between clear copy and good design *Additional Details:* The company values candidates who have experience using AI-powered tools for content creation, proficiency in HubSpot or similar CMS platforms, understanding of SEO principles and best practices, and familiarity with basic design tools like Canva, Figma, and Adobe Suite for creating visuals or layouts.,