Copywriter

As a skilled Copywriter joining the Content Team at AssetYogi, you will play a crucial role in creating high-quality, engaging content that aligns with the brand voice and resonates with the target audience. Collaborating with the content team, editors, and designers, you will craft compelling copy for various channels, including website content, YouTube, social media, and more. Key Responsibilities: - Collaborate with the content team to develop content strategies and concepts supporting marketing objectives. - Utilize strong writing skills to create fact-filled, interesting content for the target audience. - Employ creative writing skills to craft attention-grabbing headlines, taglines, and slogans. - Demonstrate proficiency in creating compelling sales and marketing copy, and writing concisely. - Conduct thorough research on industry trends, audience preferences, and competitive landscape to inform content creation. - Work closely with designers to ensure cohesive communication of key messages through copy and visual elements. - Edit and proofread copy for accuracy, consistency, and adherence to brand guidelines. - Optimize content for SEO to enhance organic visibility and drive traffic. - Stay updated on best practices in copywriting, content marketing, and SEO to enhance content quality and effectiveness. Additional Requirements: - Proven experience as a copywriter, preferably in a marketing or advertising agency. - Exceptional writing skills with attention to detail and a strong command of grammar, punctuation, and syntax. - Ability to adapt writing style to different audiences, platforms, and formats. - Proficiency in SEO best practices and keyword research tools. - Creative thinking and problem-solving abilities. - Knowledge of Finance is a must. - Ability to work well independently and with a team. Experience, Qualification, Compensation & Benefits: - Experience: 3-5 years of relevant work experience. - Qualification: Bachelor's degree in marketing, communications, journalism, English, or a related field. - Compensation: Attractive compensation at par with industry standards. (Note: Omitted the "About Company" section as it's not required in the job description),