Content Writer

Job Title: Content Writer and Campaign Creator (3-4 Years, B2B Focus)

Location: Bengaluru, India

Salary: ?47 lakhs per annum

Experience: 3-4 Yrs,

About

Wozku is a digital advocacy platform that empowers brands to turn clients, teams, and communities into active brand advocates. The role involves producing brand content as well as client-facing deliverables for B2B audiences.

Key Responsibilities

• Write, edit, and deliver compelling content for Wozku's marketing channels and for multiple client brands, covering web, blogs, case studies, and social media.?
• Develop B2B-focused content such as whitepapers, playbooks, thought leadership, and event content tailored to client personas.?
• Research topics, keywords, and trends to align content with client business goals.?
• Collaborate closely with cross-functional teams for creative ideation and brand consistency.?
• Optimize drafts for SEO, advocacy impact, and clarity.?
• Support content performance analysis and maintain editorial calendars.?
• Create campaigns on the Wozku platform for clients using the content.

Requirements

• Bachelor's degree in English, communications, marketing, or a related field.
• 3-4 years of agency or in-house content writing experience, ideally in B2B.?
• Portfolio showing B2B writing for brands and clients.
• Proficiency in SEO writing, research, and content management tools.?
• Strong communication and project management skills.
• Strong understanding of B2B marketing.

Bonus

• Event or advocacy marketing content experience.
• Knowledge of SaaS, Tech, or LinkedIn advocacy.