Content Writer

JOB SYNOPSIS

Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading content before publication. Youll deliver quality writing pieces that appeal to our customers and boost leads, traffic & brand awareness.

JOB RESPONSIBILITIES

• Regularly produce various content types, including Video, Web page, infographics, email, social media posts, press releases, case studies, blogs, and white papers
• PR Activities
• Guest Post Publishing
• Understanding of Google Analytics or any Tool & Review their Content Performance, Bounce rate, etc.
• Improving the usability, design, content and conversion of the company website
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Identify customers needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images, and tone)
• Collaborate with other departments to create innovative content ideas

JOB REQUIREMENTS

• 2-4 years of experience.
• Proven work experience as a Content Writer, Copywriter or similar role
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Ability to meet deadlines
• Team Player
• Strong organizational, time management, and analytical skills.