Content Writer

Key Responsibilities:

• Content Creation

  : Develop and write a wide range of technical content, including but not limited to:
• Blog posts and website content
• Case studies and success stories
• Marketing collateral (brochures, newsletters, etc.)

• Research & Analysis

  : Conduct thorough research to understand the technical aspects of various projects and services offered by the company ( including software utilized ( CAESAR II, CADWorx, SolidWorks, E3D and more), nature of services offered and applicable engineering codes & standards). Work closely with

  subject matter experts (SMEs)

  , engineers and

  marketing

  to gather insights for ensuring content accuracy and relevance

• Collaboration

  : Work cross-functionally with engineering teams, project managers, and business development professionals to create cohesive, compelling, and informative content that aligns with the companys objectives.

• SEO and Online Strategy

  : Optimize web content for search engines (SEO) to improve visibility and engagement. Stay up to date with the latest trends in content marketing and SEO best practices.
• Ensure brand consistency in

  tone, clarity, and technical accuracy

  across various marketing assets.
• Stay updated with the latest industry trends, technologies, and engineering advancements.

Required Skills & Qualifications:

• 3-5 years of experience

  in content writing, preferably in an

  engineering or industrial focused domain.

• Strong understanding of

  basic engineering concepts

  (mechanical, chemical, electrical, civil, industrial, etc.).
• Exceptional

  research, writing, and editing skills

  with the ability to simplify complex technical information. Strong understanding of engineering principles and technical jargon.
• Knowledge of SEO best practices and web content optimization.
• Proficient in Microsoft Office Suite (Word, PowerPoint, Excel) and other relevant tools (e.g., Adobe Acrobat, Google Docs).
• Knowledge of

  SEO, keyword research, and digital content strategies

  .
• Experience in writing

  whitepapers, POVs, case studies, technical/thought leadership blogs, and other marketing content.

• Ability to work collaboratively with cross-functional teams.

• Bachelor’s degree in engineering – Civil, Mechanical, Chemical, Industrial or similar Technical Communication,

  or related field. A Master’s degree or additional certifications in technical writing is a plus.
• Excellent English communication skills – verbal and written

  Role & responsibilities