Content Writer - Media & Publications

Role Overview: As a Content Writer with 1-4 years of experience, you will be responsible for creating engaging and informative content in US English format for a B2B-focused company. Your primary goal will be to produce high-quality articles, blogs, and other content pieces covering various technical topics to resonate with decision-makers and tech-savvy readers. Key Responsibilities: - Write long-form feature articles, thought leadership blogs, and trend-driven content on subjects such as AI, IoT, Big Data, FinTech, SaaS, Cybersecurity, and more. - Develop a range of content formats including news stories, blogs, whitepapers, case studies, eBooks, reports, infographics, and marketing collaterals. - Conduct thorough research and interviews with internal stakeholders and industry experts to craft original and compelling content. - Collaborate with editorial, SEO, and marketing teams to ensure content meets business objectives, resonates with the target audience, and reflects the brand voice. - Implement SEO best practices, including keyword integration, meta descriptions, and on-page optimization to enhance visibility and engagement. - Stay abreast of emerging tech trends and industry developments to produce timely and relevant content. - Maintain editorial precision, consistency, and adherence to US English grammar, style, and structure in all written materials. Qualifications Required: - 1-4 years of content writing experience, preferably in tech journalism, digital publishing, or B2B content marketing. - Demonstrated ability to create engaging long-form content that simplifies complex concepts while retaining depth and nuance. - Strong portfolio showcasing published work in tech, innovation, or enterprise-focused publications. - Proficiency in SEO principles, keyword research, and content optimization strategies. - Knowledge of current technology trends, business landscapes, and digital transformations within the B2B sector. - Excellent organizational and time-management abilities to handle multiple projects and meet deadlines. - Familiarity with CMS platforms like WordPress and understanding of editorial workflows. - Degree in Journalism, Mass Media, English, Marketing, or related field would be advantageous.,