Content Writer (Digital Marketing)

Job Description – Content Writer (Digital Marketing)

Position: Content Writer – Digital Marketing

Location: 34, Pandurang Gawande Nagar, Khamla, Nagpur, Maharashtra 440022

Company: Imborn Digital

About the Role:

We are looking for a Content Writer with expertise in Digital Marketing to create engaging, SEO-friendly, and conversion-driven content. The candidate will work closely with the digital marketing team to develop impactful content that supports campaigns, improves brand visibility, and drives online growth.

Key Responsibilities:

* Write, edit, and optimize content for websites, blogs, landing pages, social media, email campaigns, and online ads.

* Collaborate with the SEO, design, and social media teams to produce content aligned with digital strategies.

* Create content that enhances brand visibility, lead generation, and customer engagement.

* Research industry-related topics and trends to develop fresh and original content ideas.

* Ensure all content adheres to SEO best practices and is optimized for keywords, readability, and conversions.

* Repurpose content for different platforms (e.g., turning blogs into social posts, newsletters, etc.).

* Monitor content performance using analytics tools and make improvements.

Requirements:

* Bachelor’s degree in Marketing, Journalism, English, Mass Communication, or related field.

* Proven experience as a Content Writer / Copywriter in Digital Marketing.

* Strong knowledge of SEO, keyword research, and content marketing strategies.

* Excellent writing, editing, and communication skills in English.

* Ability to work on multiple projects and meet deadlines.

* Familiarity with digital tools like WordPress, Canva, Google Analytics, SEMrush, or similar.

Good to Have:

* Experience in writing ad copies, campaign content, and social media captions.

* Basic knowledge of graphic design or video content

* Understanding of Google Ads, Facebook Ads, and performance marketing content.

What We Offer:

* Opportunity to work on diverse digital campaigns.

* Creative and collaborative work culture.

* Career growth in Digital Marketing & Content Strategy.

Job Type: Full-time

Pay: ₹10,000.00 - ₹20,000.00 per month

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person