Content Writer

As a Content Writer at Proffus, you will be responsible for researching industry-related topics using online sources, white papers, and professional studies. Your main tasks will involve writing various types of content such as blog articles, e-books, white papers, success stories, press releases, speaking proposals, one-pagers, and other marketing materials. It will be crucial for you to develop clear and compelling marketing copy to effectively promote our products and services. Additionally, you will be in charge of proofreading and editing all content before publication to maintain high quality and accuracy standards. You will play a key role in building content for landing pages and website pages to ensure an enhanced user experience. Utilizing keywords in your content according to SEO guidelines will be essential to increase web traffic and improve search engine ranking. Collaboration with the marketing and design teams will be required to illustrate and enhance articles effectively. You will also need to approve content for social media to uphold brand consistency. Working closely with the product marketing and sales teams, you will identify customer needs and content gaps, recommending new topics to address them. Ensuring consistency in style, fonts, images, and tone across all content is a critical aspect of your role. Moreover, updating website content and copy as necessary, including the construction and optimization of landing pages, will be part of your responsibilities. Joining Proffus offers you the opportunity to contribute to a business from its initial phase, where you will be part of a team that provides solutions such as app development, web development, graphic design, and digital marketing to both end-users and organizations. With a team of experienced professionals from companies like Microsoft, Makemytrip, and Upgrad, this role presents a golden chance for you to make a significant impact in a dynamic environment.,