Content Writer

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As aContent Writer

Key Responsibilities

• Develop high-quality, original, and engaging content for websites, blogs, email campaigns, social media, press releases, and marketing materials.
• Translate complex ideas about

  Excellence Installation Technology (EIT)

  and transformation into simple, relatable, and emotionally impactful narratives.
• Collaborate with internal teams (marketing, design, strategy, mentoring) to align content with brand tone, objectives, and messaging.
• Write persuasive copy for ads, landing pages, and campaigns that drive conversions and engagement.
• Conduct research and interviews to create authentic success stories, testimonials, and case studies.
• Proofread, edit, and refine content for accuracy, clarity, and brand consistency.
• Stay updated on industry trends and audience behavior to optimize content performance.
• Support the creation of scripts for videos, podcasts, and other multimedia content.

Required Skills & Qualifications

• Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
• 25 years of experience in content writing, copywriting, or brand storytelling.
• Exceptional writing, editing, and proofreading skills with attention to detail.
• Strong understanding of digital content strategy and SEO best practices.
• Ability to write for multiple platforms and formats with consistent tone and quality.
• Interest in personal development or transformational education is a strong plus.
• Excellent research, organizational, and communication skills.

Preferred Attributes

• Prior experience in the

  personal growth or education

  .
• Ability to adapt writing style for different audiences from aspirational to corporate.
• Creative thinker who can translate deep concepts into accessible narratives.
• Self-motivated and able to manage multiple projects with tight deadlines.