Content Writer and Strategist

You are a passionate and sharp-minded Content Writer & Strategist who excels in both creative thinking and analytical skills. Your role will involve crafting compelling content and developing strategic content plans for various platforms such as Instagram, websites, blogs, ads, and other social media channels. You will play a vital role in creating on-brand content that resonates with the target audience and aligns with the client's objectives. Your responsibilities will include developing monthly content calendars for clients from diverse industries, identifying content themes based on audience insights and brand positioning, and conceptualizing campaign ideas to meet seasonal or marketing objectives. In addition, you will be tasked with writing engaging social media captions, ad copies, blogs, emailers, website content, and video scripts, while adapting the brand voice to suit different tones. Conducting industry and competitor research to inform content strategies, staying abreast of digital and social media trends, and collaborating closely with designers, account managers, and clients to ensure cohesive messaging and visuals across platforms will also be part of your role. You should have a minimum of 2 years of experience in content writing or content strategy, with a strong command of English in both creative and copywriting styles. The ability to manage multiple brands and tones effectively, a strategic mindset, and familiarity with social media platforms, content planning tools, and SEO principles are essential. We are looking for someone who brings a portfolio or samples of their written work, demonstrates a proactive and self-driven attitude, showcases creativity with a knack for storytelling, and is open to feedback and growth. Working at NTwinkle Media will offer you creative freedom, opportunities to work on exciting brands, a supportive and growth-oriented team, and a flexible working environment. Join us to unleash your creativity, drive innovative ideas, and be part of a dynamic team that values your contributions and offers room for personal and professional development.,