Content Strategist (Luxury)

We’re hiring: Social Media Strategist (Luxury & Fashion)

Location: Kurla, Mumbai

Apply at: careers@theminimalist.in and cc swati.salve@theminimalist.in

Two luxury brands. Dozens of campaigns. Zero time for boring ideas.

We’re looking for a Social Media Strategist who thrives on fast-paced, high-volume work — someone who can juggle multiple campaigns, learn distinct brand voices quickly, and keep ideas sharp month after month.

You’ll lead strategy for two very different brands — one rooted in luxury and detail, the other young, modern, and culture-driven. The first demands depth, structure, and a strong grasp of tone. The second moves fast, feels fresh, and speaks the language of today’s consumer.

We’re looking for someone who:

✨ Spots a trend before it breaks — and knows how to adapt it for each brand

✨ Can think of scroll-stopping content formats every single month

✨ Knows how to plan content for fashion, lifestyle, and luxury brands

✨ Can build smart e-commerce and sale strategies — from teaser to final drop

✨ Comes armed with strong creative and cultural references for every brief

✨ Can handle large, detailed decks and switch gears between brands with ease

✨ Thinks big, works fast, and never misses the small stuff

This is a strategy-heavy role — you’ll guide ideas, not write captions.

We need someone who’s organized, decisive, and genuinely enjoys the pace that comes with managing two high-growth brands.

If you’re great with ideas, quick on your feet, and have a strong eye for aesthetics, behaviour, and culture — we want to hear from you.

Expected CTC :

Current CTC :

Notice Period :

Willingness to travel to Kurla location 3 days a week :