Content & Digital strategist

Company Description

Ace Blend is a multi-award-winning nutrition company that pioneered superfood-based plant protein blends in India starting in 2017. Dedicated to innovation, Ace Blend is a vertically integrated nutrition ecosystem with world-class in-house capabilities for product research, development, and creation. Our mission is to develop a groundbreaking range of life-enhancing, all-natural health solutions tailored to the needs of modern lifestyles. With patented innovations, we aim to transform daily living through superior nutrition solutions on a global scale.

Role Description

This is a full-time on-site role located in Mumbai for a Brand/Influencer Marketing Executive. The primary responsibilities include identifying and collaborating with influencers, developing brand marketing strategies, managing influencer campaigns, and monitoring their performance. The role also involves handling content creation, ensuring brand messaging is consistent, and nurturing relationships with influencers and other strategic partners. The professional will contribute to building and enhancing the visibility of the brand through creative and data-driven marketing approaches.

Qualifications

• Experience with influencer identification, collaboration, and campaign management
• Proficiency in brand marketing, content strategy, and social media marketing
• Strong communication, relationship-building, and negotiation skills
• Ability to execute data-driven marketing strategies and analyze campaign performance
• Creative thinking with a passion for storytelling and building brand value
• Experience in the health, wellness, or nutrition industry is a plus
• Bachelor's degree in Marketing, Business, Communications, or a related field