Content Creator

Key Responsibilities:

• Develop creative content ideas aligned with the companys objectives and target audience.
• Write and edit compelling, original, and SEO-friendly content for websites, blogs, social media, email campaigns, newsletters, and other digital platforms.
• Conduct keyword research and implement SEO best practices to optimize content for search engines.
• Collaborate with marketing and design teams to produce content that supports campaigns and brand messaging.
• Develop and execute content strategies to drive website traffic and enhance search engine rankings.
• Ensure content is consistent in tone, style, and quality while adhering to brand guidelines.
• Monitor and analyze content performance, adjusting strategies to maximize results.

Preferred candidate profile

• Bachelors degree in Marketing, Communications, Journalism, or a related field (preferred).
• 34 years of proven experience in content writing, preferably within a

  software house or digital agency

   environment.
• Strong understanding of SEO principles, keyword research, and content optimization techniques.
• Excellent writing, editing, and proofreading skills with attention to detail.
• Ability to work independently, manage multiple projects, and meet tight deadlines.
• Proficiency with content management systems (CMS) and SEO tools (e.g., Google Analytics, SEMrush, Ahrefs).

Skills & Competencies

• In-depth SEO knowledge

  , including on-page, off-page, and technical SEO basics.
• Strong keyword research, analysis, and implementation skills.
• Familiarity with search engine algorithms and ranking factors.
• Ability to create content strategies that align with SEO goals.
• Creative thinking and storytelling skills for digital audiences.
• Strong communication and collaboration abilities.
• Basic HTML and website publishing knowledge (advantage).