Content Brand Strategist

As a Content Brand Strategist at our company, you will play a pivotal role in developing and executing content strategies that enhance our brand, engage our target audience, and foster business growth. Your collaborative efforts with marketing, design, and product teams will ensure brand consistency and impactful storytelling across various channels. Your key responsibilities will include developing and implementing comprehensive content strategies aligned with brand goals and business objectives. You will conduct market research and audience analysis to identify content opportunities and trends. Managing editorial calendars and ensuring timely delivery of high-quality content will also be part of your responsibilities. You will create and implement content strategies focusing on video content, web content, case studies, ebooks, and marketing collateral. Collaborating with writers, designers, and other stakeholders to produce engaging content across web, social media, email, and other platforms will be crucial. Additionally, you will analyze content performance metrics, stay updated with industry trends, and guide content creators to maintain brand standards. To excel in this role, you should hold a Bachelor's degree in Marketing, Communications, Journalism, or a related field, along with 6-7 years of experience in content strategy, brand management, or a similar role, preferably within the tech industry. You must have a proven track record of developing and executing successful content strategies that drive brand awareness and customer engagement. Excellent written and verbal communication skills, proficiency with content management systems, analytics tools, and social media platforms, as well as a strong understanding of SEO principles and digital marketing best practices are essential. Your creative thinking, project management skills, and ability to thrive in a fast-paced, collaborative environment will be valuable assets. TechAhead is a global digital transformation company with a significant presence in the USA and India. Specializing in AI-first product design thinking and bespoke development solutions, we have partnered with Fortune 500 companies and leading global brands for over 15 years to drive digital innovation and deliver excellence. We are dedicated to continuous learning, growth, and crafting tailored solutions to meet our clients" unique needs. Join us at TechAhead to be part of shaping the future of digital innovation worldwide, leveraging cutting-edge AI tools and strategies to drive impactful results.,