Company Description We suggest you enter details here. Role Description This is a part-time on-site role for a Brand & Content Manager located in PUNE The Brand & Content Manager will be responsible for creating and executing brand strategies, managing content creation, overseeing digital marketing campaigns, and conducting market research. The role includes coordinating with the design team to align visuals with brand messaging, managing social media platforms, and ensuring consistent brand voice across all channels. Qualifications Brand Strategy and Development, Content Creation, and Market Research skills Proficiency in Digital Marketing, Social Media Management, and Campaign Management Strong skills in Copywriting, Editing, and Proofreading Experience with SEO, SEM, and Analytics tools Excellent communication and collaboration skills Ability to work on-site in Pune Experience in a similar role is preferred Bachelor's degree in Marketing, Business, Communications, or related field
Company Description At CITTA, we combine traditional childcare wisdom with science to create safe and effective natural skincare products for babies and kids. Our products are derived from extensive research on childcare traditions across India and are designed for maximum convenience for parents. We believe in conscious care for people and the planet, using ethically sourced natural ingredients and ensuring our products are cruelty-free and free from harsh chemicals. Join us in our mission to provide the best of both worlds – Indian traditions and science – for your child's skincare. Role Description This is a full-time, on-site role for a Marketing Content Manager located in Pune. The Marketing Content Manager will be responsible for overseeing content management, developing content strategies, writing, and managing digital marketing initiatives. Daily tasks include creating and curating engaging content, executing marketing campaigns, analyzing content performance, and collaborating with various teams to align content with business goals. Qualifications Proficiency in Content Management and Content Strategy Expertise in Writing and developing engaging content Experience in Marketing and Digital Marketing Strong organizational and project management skills Excellent verbal and written communication skills Ability to work collaboratively with cross-functional teams Bachelor’s degree in Marketing, Communications, or related field Experience in the skincare or wellness industry is a plus
About Us CITTA: is a premium personal care brand under Lexicon Lifestyle, a vertical of the renowned Lexicon Group, committed to nurturing modern wellness through thoughtful, safe, and effective skincare and baby care products. Inspired by the Sanskrit word ‘CITTA’ meaning consciousness, we believe in purity, transparency, and mindfulness in everything we create. Our products are developed with science-backed formulations, clean ingredients, and a deep respect for what today’s parents and individuals truly need. About the Role:- We are looking for a creative and strategic Content Marketing Manager with experience in the FMCG sector who understands what makes consumers tick. This role blends storytelling with performance, strategy with empathy, and innovation with consistency. As a key member of our marketing team, you’ll be responsible for crafting meaningful content that resonates with everyday consumers, builds trust, drives engagement, and ultimately fuels brand love and product preference across digital and offline platforms. Key Responsibilities :- Content Strategy & Planning: Develop and execute a content strategy aligned with brand objectives and consumer insights within the FMCG space. • Consumer-Centric Storytelling: Create and oversee compelling narratives for different stages of the consumer journey awareness, consideration, purchase, and loyalty. • Content Creation & Supervision: Guide the development of high-quality content across formats—social media, video, blogs, website, product pages, packaging copy, email, influencer scripts, etc. • Campaign Support: Collaborate with brand, digital, design, and performance teams to support ATL, BTL, and digital campaigns with relevant, engaging content. • Influencer & Community Collaboration: Work with influencer marketing and community teams to co-create content with real people and advocates who reflect our audience. • SEO & Performance Alignment: Ensure content is optimized for organic reach and conversion, using keyword strategies, insights, and analytics. • Consumer Insight Integration: Stay deeply connected to audience behaviour, trends, feedback, and FMCG market shifts to tailor relevant messaging and formats. • Content Calendar & Governance: Own the content calendar, ensuring timely delivery, consistency in tone, brand voice, and visual identity. • 4– 6years of content marketing experience with at least 2 years in FMCG or consumer-focused categories. • Strong storytelling ability with a deep understanding of brand tone and positioning. • Experience managing content across channels (Instagram, YouTube, Facebook, LinkedIn, e-commerce platforms, PR Content, brand websites). • Understanding of consumer journey mapping, personas, and insight-driven content planning. • Hands-on experience with content management systems, creative tools, and analytics platforms. • Ability to work cross-functionally and manage external creators, freelancers, and agencies. You Should Be Someone Who • Thinks like a consumer and writes like a human—not just for algorithms. • Knows how to balance creativity with commercial goals. • Thrives in a fast-paced, growth-oriented FMCG environment. • Can translate product USPs into benefit-led narratives. • Brings fresh ideas but respects brand guidelines. • Cares about people, not just performance.
```html About the Company CITTA is a premium personal care brand under Lexicon Lifestyle, a vertical of the renowned Lexicon Group, committed to nurturing modern wellness through thoughtful, safe, and effective skincare and baby care products. Inspired by the Sanskrit word ‘CITTA’ meaning consciousness, we believe in purity, transparency, and mindfulness in everything we create. Our products are developed with science-backed formulations, clean ingredients, and a deep respect for what today’s parents and individuals truly need. About the Role We are looking for a creative and strategic Content Marketing Manager with experience in the FMCG sector who understands what makes consumers tick. This role blends storytelling with performance, strategy with empathy, and innovation with consistency. As a key member of our marketing team, you’ll be responsible for crafting meaningful content that resonates with everyday consumers, builds trust, drives engagement, and ultimately fuels brand love and product preference across digital and offline platforms. Responsibilities Content Strategy & Planning: Develop and execute a content strategy aligned with brand objectives and consumer insights within the FMCG space. Consumer-Centric Storytelling: Create and oversee compelling narratives for different stages of the consumer journey—awareness, consideration, purchase, and loyalty. Content Creation & Supervision: Guide the development of high-quality content across formats—social media, video, blogs, website, product pages, packaging copy, email, influencer scripts, etc. Campaign Support: Collaborate with brand, digital, design, and performance teams to support ATL, BTL, and digital campaigns with relevant, engaging content. Influencer & Community Collaboration: Work with influencer marketing and community teams to co-create content with real people and advocates who reflect our audience. SEO & Performance Alignment: Ensure content is optimized for organic reach and conversion, using keyword strategies, insights, and analytics. Consumer Insight Integration: Stay deeply connected to audience behaviour, trends, feedback, and FMCG market shifts to tailor relevant messaging and formats. Content Calendar & Governance: Own the content calendar, ensuring timely delivery, consistency in tone, brand voice, and visual identity. Qualifications 4–6 years of content marketing experience with at least 2 years in FMCG or consumer-focused categories. Required Skills Strong storytelling ability with a deep understanding of brand tone and positioning. Experience managing content across channels (Instagram, YouTube, Facebook, LinkedIn, e-commerce platforms, PR Content, brand websites). Understanding of consumer journey mapping, personas, and insight-driven content planning. Hands-on experience with content management systems, creative tools, and analytics platforms. Ability to work cross-functionally and manage external creators, freelancers, and agencies. Preferred Skills Thinks like a consumer and writes like a human—not just for algorithms. Knows how to balance creativity with commercial goals. Thrives in a fast-paced, growth-oriented FMCG environment. Can translate product USPs into benefit-led narratives. Brings fresh ideas but respects brand guidelines. Cares about people, not just performance. Pay range and compensation package We’re a brand built around trust, quality, and everyday moments. If you're passionate about creating content that feels personal and drives impact in people’s lives especially in their kitchens, homes, or self-care routines—you’ll feel right at home with us. Equal Opportunity Statement We are committed to diversity and inclusivity in our hiring practices.
Company Description At CITTA, we create the most effective and safe natural skincare products for babies and kids by blending traditional childcare practices with scientific research. Our products are designed to nurture children with love and offer parents maximum convenience. Embodying the Sanskrit word "Chitta" (consciousness), we prioritize ethical sourcing, cruelty-free practices, and transparency in ingredient usage. Join us to be part of our mission of combining Indian traditions with modern science to create the best natural skincare solutions. Role Description This is a full-time on-site role for a Management Information System (MIS) Executive located in Pune. The MIS Executive will be responsible for managing and maintaining information systems, analyzing data, preparing MIS reports, and ensuring effective communication within the organization. Day-to-day tasks include creating and maintaining databases, generating regular and ad-hoc reports, analyzing data for insights, and collaborating with various departments to streamline information flow. Qualifications Proficiency in Information Systems and Management Information Systems (MIS) Strong Analytical Skills and experience in MIS Reporting Effective Communication skills Ability to work on-site in Pune Bachelor's degree in Information Technology, Computer Science, Management Information Systems, or related field Experience in the skincare or FMCG industry is a plus Attention to detail and problem-solving skills