We are seeking a creative and skilled Content Writer to join our team. The ideal candidate will be responsible for creating engaging, high-quality content across various platforms and formats to support our brand messaging and marketing objectives. Key Responsibilities Content Creation & Strategy Develop compelling written content for websites, blogs, social media, email campaigns, and marketing materials Research industry trends and topics to create relevant, timely content that resonates with target audiences Collaborate with marketing and design teams to ensure content aligns with brand voice and campaign objectives Create content calendars and maintain consistent publishing schedules Writing & Editing Produce clear, concise, and grammatically correct copy across multiple formats and channels Edit and proofread content for accuracy, consistency, and adherence to brand guidelines Optimize content for SEO and ensure proper keyword integration Adapt writing style and tone to match different platforms and audience segments Research & Analysis Conduct thorough research on industry topics, competitors, and market trends Analyze content performance metrics and use insights to improve future content Stay updated on content marketing best practices and emerging trends Interview subject matter experts and stakeholders to gather information for content pieces Required Qualifications Bachelor's degree in English, Journalism, Communications, Marketing, or related field 2-3 years of professional writing experience, preferably in content marketing or digital media Exceptional written and verbal communication skills Strong research abilities and attention to detail Proficiency with content management systems (CMS) and basic HTML knowledge Understanding of SEO principles and keyword research tools Experience with social media platforms and content scheduling tools Skills & Competencies Creative thinking and ability to generate fresh content ideas Strong project management and time management skills Ability to work independently and meet tight deadlines Collaborative mindset and excellent interpersonal skills Adaptability to changing priorities and content requirements Data-driven approach to content optimization and performance improvement
Company Description Career Width is India's most trusted and experienced study abroad consultant. Our primary focus is on guiding students toward the best decisions for international school admissions. We provide information about higher education in various countries, including the UK, USA, Canada, Australia, New Zealand, Singapore, Ireland, France, Germany, Dubai, Switzerland, and Malaysia. As a pioneer in “global education,” Career Width ensures that every student has the opportunity to pursue education abroad. Role Description This is a full-time on-site role for an Application Coordinator located in New Delhi. The Application Coordinator will be responsible for managing the application process, coordinating with international institutions, providing support and training to students, and troubleshooting application-related issues. Additionally, they will handle project management tasks to ensure that all applications are processed efficiently and accurately. Qualifications: Graduate Knowledge of Application Portals (Common App, UCAS, OUAC, and Other partner Portals ) Excellent Communication skills Excellent organizational and time management skills Ability to work independently and manage multiple tasks Previous experience in educational consulting or a related field is a plus Bachelor's degree in a related field
As a Digital Marketing Manager , you will be responsible for leading end-to-end digital campaigns, driving traffic, generating quality leads, and improving conversions. This role requires a blend of strategic thinking and hands-on execution across CRM, SEO, social media, content, and performance marketing. Key Responsibilities: Develop and execute integrated digital marketing strategies tailored for the EdTech sector. Manage Zoho CRM for lead generation, automation, and nurturing student journeys. Drive social media campaigns across platforms (Instagram, Facebook, LinkedIn, YouTube, etc.) to boost brand presence and engagement. Plan and implement Email & WhatsApp Marketing campaigns to reach and nurture students effectively. Optimize website and landing pages using SEO best practices to improve organic visibility. Leverage AI tools for campaign automation, content creation, personalization, and analytics. Design creatives and marketing assets (brochures, ads, social posts, videos) using tools like Canva, Photoshop etc. Monitor campaign performance, track KPIs, and provide data-driven insights to improve ROI. Collaborate with sales, academic, and product teams to align marketing strategies with business goals. Stay up to date with EdTech marketing trends and competitive strategies. Key Skills & Competencies: Strong hands-on experience with Zoho CRM (automation, workflows, reporting). Proven track record in Social Media Marketing & Paid Campaigns . Expertise in Email Marketing & WhatsApp Marketing tools . Solid understanding of SEO, Google Analytics, and Search Console . Familiarity with AI-powered marketing tools (e.g., ChatGPT, Jasper, Copy.ai, analytics AI). Graphic designing ability with Canva/Photoshop/Illustrator . Strong analytical, communication, and leadership skills. Ability to manage multiple projects in a fast-paced environment. Qualifications: Bachelor’s or Master’s degree in Marketing, Business, or a related field. 3–4 years of digital marketing experience (experience in EdTech industry preferred ). Certifications in SEO, Digital Marketing, or Paid Ads will be an added advantage.