4 Capi Jobs

As a Media Buyer specializing in D2C and e-commerce brands, you will be responsible for running paid ad campaigns on platforms like Meta and Google to drive sales and achieve a high Return on Advertising Spend (ROAS). Key Responsibilities: - Plan and execute performance campaigns for e-commerce products. - Conduct A/B tests on creatives, landing pages, and target audiences. - Optimize campaigns for Cost Per Acquisition (CPA), ROAS, and Customer Lifetime Value (LTV). - Collaborate with creative teams and brand managers to ensure campaign success. Qualifications Required: - At least 3 years of experience in media buying within the e-commerce/D2C sector. - Proficiency in managing Meta Ads and Google Ads. - Strong analytical skills and knowledge of conversion tracking. - Familiarity with Shopify, pixels, and product feeds. - Hands-on experience in launching and scaling Meta ad campaigns. - Demonstrated ability to scale paid social campaigns successfully. - Knowledge of pixel events, CAPI, and attribution tools. - Expertise in creative testing and audience segmentation. Additional Company Details: - Experience with tools and trackers like RedTrack, Voluum, Trackier, Optimiser, SEMrush, Hyros, AppsFlyer, Branch, Google Analytics, or similar is preferred. - Enjoy working with a globally reputed, award-winning affiliate network. - Embrace a culture of integrity, results, and continuous learning. - Benefit from flexible hours, a 5-day work week, competitive salary with incentives, health insurance, and tenure recognition awards. - Experience fast-track career growth through performance-based appraisals.,

As a candidate for this role, you should possess strong expertise in managing various types of online advertising campaigns, including Facebook Ads, Google Ads, and Bing Ads. Your proficiency in optimizing and running these campaigns will be crucial in driving successful outcomes for our projects. Additionally, you are expected to have a deep understanding of server-side tracking techniques, Customer API (CAPI), and Server-to-Server Tracking and Postback (STAPE) methods. Your knowledge and experience in implementing these advanced tracking methods will play a key role in ensuring accurate data collection and analysis for our advertising initiatives. Furthermore, you should demonstrate proficiency in setting up tracking and analytics tools via Google Tag Manager (GTM). Your ability to effectively configure tracking tags and triggers through GTM will be essential in monitoring and measuring the performance of our online campaigns. Moreover, a solid understanding of GA4 (Google Analytics 4) is required for this role. Your familiarity with the latest features and functionalities of GA4 will enable you to generate valuable insights into user behavior, campaign performance, and overall digital marketing strategies. Overall, your expertise in online advertising platforms, advanced tracking methods, tag management systems, and analytics tools will be instrumental in driving the success of our digital marketing initiatives.,

Responsibilities: Strategic Media Planning: Develop cost-effective media plans aligned with client goals and internal margin targets. Campaign Setup & Management: Execute and manage Meta (Facebook & Instagram) ad campaigns across various objectives (Leads, Conversions, Traffic, Engagement) with a focus on maximizing ROI. Budget Optimization: Allocate and adjust budgets strategically to minimize cost per result while improving overall margin contribution. Performance Optimization: Continuously monitor and optimize campaigns through audience refinement, creative testing (A/B), bid strategies, and placement adjustments to reduce wastage. Margin-Oriented Decision Making: Make data-driven decisions that balance client results with internal profitability, including time-efficient and prioritization of high-margin opportunities. Automation & Scaling: Leverage Meta tools (e.g., Advantage+ Shopping, rules, CAPI) to streamline processes, reduce manual overhead, and scale campaigns efficiently. Cross-Team Collaboration: Work closely with design and account management teams to ensure campaigns are aligned with both performance goals and budgetary constraints. Client Reporting with current trends: Prepare reports that not only highlight client KPIs but also include the plan of action with a proactive approach. Skill Set Required: Deep understanding of the paid social media ecosystem. Experience with META required. Additional experience with Snapchat, LinkedIn, or Quora would be an added advantage. Preference will be given to candidates with Facebook/ Meta ad platform experience, including end-to-end META ads handling such as execution, optimization, integration implementation, buyer persona understanding, in-market research, and bid/budget management. Should have Mobile Measurement Partners (MMP) knowledge. Strong written communication abilities. Meticulous attention to detail. Demonstrated analytical ability. Interest in digital marketing trends. MBA degree, including quantitative coursework. Willingness to take up ownership, challenges, and love to handle pressure. Education: Bachelors degree in Marketing, Business Administration, Communications, or related field. MBA preferred. Experience: 5+ years of relevant experience Show more Show less

Key Responsibilities Manage and optimize product listings across Shopify, Etsy, 1stDibs, and Amazon (titles, images, tags, inventory) Improve UX/UI on Shopify with a mobile-first approach and performance-focusedupdates Ensure daily marketplace activity to boost algorithm ranking and visibility Conduct SEO audits, A/B testing, and implement CRO strategies for listings Maintain consistent, brand-aligned product content and visuals Coordinate creation and upload of optimized product images Sync inventory and shipping details across all platforms; flag discrepancies Monitor returns, delivery timelines, and customer communication quality Track reviews, resolve escalations, and apply customer feedback Use templates or AI tools (e.g., ChatGPT) for efficient and premium responses Oversee freelancers and junior support for listing, formatting, and backend updates Follow through on directives from founders and brand managers Track key KPIs (AOV, CAC, CR, bounce rates, inventory health) weekly Generate actionable reports from Shopify, Google Analytics, and marketplaces Align updates and campaigns with marketing and content teams. Your Mission: Lead and scale the performance of our Shopify-based ecommerce ecosystem across two luxury, design-led brands Mi&Gei and P-Amour with a strong focus on SEO, CRO, analytics, UX, and technical growth. Your Core Responsibilities Own and scale our Shopify storefront performance: CRO, UX, mobile speed, conversion. Define and implement ecommerce growth strategy across organic, paid, CRM, and referrals. Oversee and continuously improve tracking stack: GA4, GTM, Meta Pixel, CAPI. Drive analytics reporting and dashboards (Zoho, Looker Studio, or similar). Lead the optimization of product pages, homepage, navigation, and checkout flows. Manage the Shopify app stack (e.g., AfterSell, Klaviyo, reviews, subscriptions). Run structured A/B testing, multivariate testing, and usability audits. Collaborate with our developer (Liquid expert) on theme speed, schema, and SEO markup. Align content, keywords, and SEO best practices across collections and PDPs. Maintain feed integrity for Google Merchant Center, Meta Catalog, and email integrations. Ensure compliance with privacy laws (GDPR/CCPA) and cookie management. Lead conversion rate optimization: from cart logic to post-purchase flows. Monitor bounce rate, session time, and product engagement. Own and improve product catalog: tags, variants, meta fields, SEO titles/descriptions. Champion agile workflows using Zoho Projects (optionally JIRA). Youll Be Measured On Uplift in conversion rate, mobile performance, and SEO rankings Reduction in cart abandonment and bounce rates Growth in AOV and repeat purchase rate Tracking accuracy and data completeness On-time sprint execution and task delivery Qualifications & Skills Proven experience managing Shopify Strong execution mindset hands-on, proactive, and highly accountable Ability to think in systems you spot inefficiencies and build processes to solve them Deep understanding of UX, SEO, product presentation, and CRO in an e-commerce context High sensitivity to brand tone, visual identity, and luxury customer expectations Strong written communication and content judgment, especially for product storytelling Comfortable using tools like Google Analytics, Shopify Reports, and AI assistants (e.g., ChatGPT) Experience managing freelancers or junior team members and working cross functionally Independent, organized, and process-driven able to take ownership and deliver without micromanagement.