Branding

You will be responsible for the role of Branding & Communication at Manipal Hospitals in Bangalore. Your key responsibilities will include: - Being a Brand custodian along with unit SPOC for all their units - Handling creative requests and ensuring timely delivery while adhering to Brand guidelines - Creating and executing campaigns for all Major and minor campaigns - Ensuring Brand consistency across all units - Maintaining community platform and ensuring regular enrollment - Creating Brand repositories for Brand loyalists, trend stories, and Doctor-led stories - Utilizing technology for promotion - Identifying USPS of each unit related to Infrastructure, clinical talent, Specialty insights, and Story repositories on the method to Miracle - Assisting unit SPOCs with collateral requests (6 units to be assigned) - Collaborating with agencies for developing collaterals - Coordinating with the Media group for Major campaigns - Collaborating with agencies for Campaign promotion - Coordinating with unit SPOCs for campaign promotion - Interacting with operations SPOCs/Clinical heads for happy customer identification - Conducting Media research for campaign insights To qualify for this role, you should have: - Any Graduate degree along with an MBA in Marketing - A minimum of 3 years of experience in the role of Branding & Communication - Strong communication skills, both oral and written At Manipal Hospitals, you will enjoy: - Competitive salary and benefits package - Opportunities for professional development and career growth - A collaborative and inclusive work environment If you are ready to make your mark with us, please apply now by sending your resume to deepika.banerjee@manipalhospitals.com. Manipal Hospitals is an equal opportunity employer that celebrates diversity and is committed to creating an inclusive environment for all employees.,