Brand Designer

About the Role:

Were looking for a creative freelancer who can think visually and execute consistently across platforms. This hybrid role combines design and social media execution — ideal for someone who loves fast turnarounds, understands trends, and can turn ideas into scroll-stopping content.

Key Responsibilities:

Graphic Design (60%)

• Design social media creatives: static posts, carousels, reels thumbnails, stories
• Design digital collaterals: brochures, WhatsApp creatives, influencer kits, event posters
• Design branding elements for on-ground activities: standees, signage, flyers, etc.
• Align with brand guidelines while evolving a fresh, youth-focused visual identity

Social Media Management (40%)

• Plan and schedule content across Instagram, LinkedIn, and other platforms
• Write crisp captions and suggest hashtags
• Monitor post performance and engagement weekly
• Stay updated on trending formats (esp. reels/memes) and adapt for brand
• Suggest monthly content themes and reels concepts

Must-Have Skills:

• Strong command of Canva, Adobe Photoshop, Illustrator (basic After Effects is a bonus)
• Prior experience handling social media for startups, youth brands, or D2C companies
• Good sense of design aesthetics, color, and brand consistency
• Working knowledge of Instagram, LinkedIn, and Meta tools
• Fast turnaround time and responsiveness on feedback

Nice-to-Have:

• Experience in video editing for reels
• Basic animation/motion graphics
• Familiarity with EV/sustainability space
• Ability to create brand mockups and templates