Location: Remote Employment Type: Full-time About Us - BloomX Business Solutions is a performance-based digital marketing agency. We love to dig into the client’s problems and solve them with digital solutions. We started this agency in 2020 with a vision to be an engine of the growing Indian economy and be the most efficient bridge between service providers & seekers. Our focus is on delivering key outcomes, building extraordinary teams, and quickly adapting to new learnings. We create, optimize and bloom business ideas that matter. We specialize in digital marketing & technology solutions. About The Role – As a Performance Marketer, you will be instrumental in growing revenue through strategic digital media campaigns. You will conduct comprehensive market research, analyze key demographics and buying patterns, and oversee campaign development from inception to launch. Your expertise in Google Ads and Facebook Ads will be crucial as you manage and optimize campaigns to ensure high-quality leads and effective communication with target audiences. Why is this role open To improve how we execute ad campaigns and handle high-value advertising budgets for our clients. Who’s the right fit for this role? Skilled in analyzing current and historical data to generate insights and provide trend-based recommendations. Strong data analysis and reporting skills using Google Sheets and Microsoft Excel. Proficient in ClickFunnels, WordPress, and other page builders for implementing and verifying Meta Pixel and Google Ads conversion tracking codes. 3+ years of experience in digital marketing, managing high-scale paid campaigns with daily budgets exceeding ₹1 crore. Clear and effective communicator, both written and verbal. Expert in Meta Ads and Google Ads, with a focus on driving conversions and sales. Demonstrates flexibility and a growth mindset, quickly unlearning and relearning as needed in a dynamic environment. Bonus points if you have: • Experience in managing coaching and ed-tech funnels. • Proven track record in running YouTube ads optimized for sales conversions. • Client-handling Skills • Understanding of content relevance used in marketing Roles and Responsibilities: · Develop and execute campaigns aimed at driving conversions and sales on Meta Ads and Google Ads. · Generate high-level daily, weekly, and monthly progress reports in Google Sheets, offering insights, next steps, and key learnings related to messaging, targeting, and campaign performance. · Enhance campaigns for both cost-efficiency and performance, overseeing cost per acquisition (CPA) and managing landing page and funnel optimizations to boost relevance and conversions. · Improve marketing performance through ongoing A/B testing of audiences and creative assets. · Collaborate across teams—clients, web development, creative, and marketing—to test, scale, and optimize emerging growth channels. · Implement weekly and monthly strategies to expand the client's user base while managing budgets across various marketing channels. · Consistently deliver on and achieve user acquisition goals and targets. · Develop creative briefs, ad copy, and video scripts for effective marketing campaigns. · Regularly communicate with internal stakeholders to report on ad account performance, campaign health, and provide recommendations for optimization. To start: • You need a Laptop & stable internet connection and power backup. What is in it for you • Competitive Salary • Career growth, appraisals, and benefits • A chance to work with some of the top names in Coaches and Ed-tech • Dynamic, growth-focused environment with high standards, collaboration, and a fun atmosphere. Do not apply if: • not have experience in handling high-budget ad campaigns • unwilling to work collaboratively with cross-functional teams Show more Show less

About BloomX BloomX Business Solutions is a full-service digital marketing agency specialising in performance marketing, social media, influencer strategy, and funnel-building. We work with influencers, coaches, e-commerce brands, astrologers, and more, scaling revenue through data-backed campaigns and compelling communication. About the Role As a Senior Direct Response Copywriter, you will lead the communication across video scripts, ads, landing pages, email funnels, and sales pages. Your writing will power some of India’s top webinar funnels, coaching programs, and brand campaigns. We’re looking for someone who’s not just a writer, but a strategist — someone who understands psychology, structure, storytelling, and buyer behavior. Key Responsibilities • Write clear, compelling copy for: • Meta & Google Ads (Performance Campaigns) • Landing pages & opt-in pages • Email sequences (value + sales) • Sales pages and lead magnets • Video ad scripts & VSLs • Webinar hooks, CTAs, and follow-ups • Collaborate with the founders, media buying, design, and content teams. • Craft copy strategies for each funnel stage (TOF, MOF, BOF). • Analyze copy performance through metrics like CTR, CVR, open rate, bounce rate, etc. • Write data-backed creative briefs for designers and video editors. • Refine existing assets and test hooks, headlines, and formats. • Stay on top of trending communication formats (short form, reels, scroll-stoppers, etc.). • Bring consumer psychology + storytelling + strategy into every word. What We’re Looking For • 2–4 years of proven experience in Direct Response Copywriting • Deep understanding of buyer psychology and persuasive frameworks (AIDA, PAS, etc.) • Experience writing ad copy, email sequences, landing pages, and video scripts • Strong understanding of funnels, especially coaching or info-product funnels • Data-driven mindset — ability to track, test, and optimise based on performance • Fluent English & Hindi writing skills (grammar, tone, clarity) • Comfortable working across teams and handling feedback • Bonus - Experience writing for coaches, creators, or webinar-based brands • Bonus - Basic understanding of marketing analytics (CTR, CPL, ROAS) Work Setup & Perks • Remote-first role • Work directly with founders and lead strategists • Build funnels and campaigns with real revenue outcomes • Access to premium courses, tools, and mentors • Flexible, creative-driven culture • Performance-based growth and recognition Show more Show less