We are looking for a result-oriented BDM / Counsellor with at least 5 years of experience in the education or training sector. The candidate will handle a combination of outdoor marketing and visits, lead generation, counselling, and indoor business development activities. The role is ideal for someone who enjoys student interaction, field activities, and achieving monthly targets. Key Responsibilities 1. Business Development & Lead Generation Conduct outdoor marketing activities: college/school visits, society visits, corporate tie-ups, canopy activities, stall setups, and community outreach. Generate leads through field activities, networking, and local market research. Organize seminars, workshops, and awareness sessions in schools/colleges. 2. Counselling & Admissions Handle walk-ins and telephonic/online enquiries. Provide detailed counselling to students and parents regarding career paths and courses. Convert leads into admissions through consistent follow-ups. Assist in ensuring a smooth onboarding process for newly admitted students. 3. Business Development Maintain enquiry registers, follow-up sheets, and CRM entries. Contribute to monthly sales strategies and marketing plans. Achieve monthly and quarterly admission & revenue targets. Coordinate with academic and admin teams for seamless operations. 4. Communication & Representation Represent the institute professionally during school visits, events, and workshops. Build and maintain strong relationships with students, parents, and institutional partners. Skills & Qualifications Minimum 5 years of relevant experience in education counselling or business development. Proven experience in outdoor field marketing and visits. Strong communication, presentation, and convincing skills. Target-driven with the ability to work independently and in a team. Basic computer knowledge (MS Office, Google Suite CRM tools). Compensation Fixed Salary + Performance-based incentives linked to monthly admission and revenue targets.
Position Overview The Centre Head is responsible for the overall management, academic excellence, admissions growth, and operational efficiency of ZICA ZIMA PCMC. The role requires a strong background in Animation, VFX, Gaming, Graphics, or related creative industries, along with the ability to teach selected modules and guide students toward industry standards. Key Responsibilities 1. Business & Admissions Management Achieve monthly and annual admission targets for long-term and short-term programs. Supervise BDM/Counsellors and drive enquiry-to-admission conversions. Approve discounts, fee structures, and special cases as per policy. Ensure proper CRM usage and monitor daily/weekly sales reports. 2. Academic & Teaching Responsibilities Teach selected subjects related to Animation, VFX, Gaming, Motion Graphics, or related areas. Mentor students on projects, portfolios, demo reels, and industry expectations. Oversee faculty teaching quality, curriculum execution, and academic schedules. Conduct academic review sessions, demonstrations, and skill-development workshops. 3. Team Leadership & HR Lead and motivate the centre team including Faculty, BDMs, Marketing Executives, Digital Marketers, Designers, and Admin staff. Conduct performance appraisals, task allocations, and regular team meetings. Maintain a professional, supportive, and student-friendly work culture. 4. Marketing & Brand BuildingCoordinate with marketing teams for lead generation, campaigns, and outreach. Manage branding, events, workshops, school/college visits, and promotional activities. Review marketing performance and optimize centre-level promotional strategies. 5. Centre Operations & Administration Manage centre discipline, infrastructure, daily operations, and maintenance. Oversee CRM-based operations for enquiries, academics, HR tasks, and renewals. Manage petty cash, vendor coordination, procurement, and expense control. 6. Student & Parent Engagement Conduct feedback sessions, parent meetings, and progress reviews. Resolve academic, behavioural, or fee-related concerns diplomatically. Ensure a positive, motivating, and engaging environment for all students. 7. Compliance & Reporting Maintain proper documentation, adherence to policies, and audit compliance. Provide daily, weekly, and monthly MIS reports to the Directors. Ensure smooth functioning aligned with ZICA ZIMA standards. Required Skills & Competencies Strong background in Animation / VFX / Gaming / Graphics / CG Teaching and student mentoring abilities Leadership & people management Sales & admissions understanding Academic coordination & curriculum knowledge Excellent communication & counselling skills Operational management & problem-solving CRM reporting and documentation Event and workshop planning Qualifications & Experience Bachelor’s or Master’s degree in Animation, VFX, Gaming, Multimedia, or related fields. Minimum 5+ years of industry or training institute experience in Animation, VFX, Gaming, or Creative Media. Prior teaching/training experience is preferred.
Position Overview The Digital Marketing Executive & Trainer is responsible for planning, executing, and optimizing the institute’s digital marketing activities while also teaching digital marketing modules to students. The role requires 5+ years of hands-on industry experience, excellent content and campaign skills, and the ability to mentor students with real-world digital marketing knowledge. Key Responsibilities 1. Digital Marketing Strategy & Execution Develop and execute digital marketing strategies across multiple platforms. Manage social media channels: Instagram, Facebook, LinkedIn, YouTube, Google My Business. Create ad campaigns on Facebook Ads, Instagram Ads, Google Ads (Search, Display, Video). Track leads, conversion rates, and marketing ROI. Improve online visibility, SEO performance, and brand reach. Create and manage content calendars, social media posts, reels, and stories. Analyze campaign performance and prepare weekly/monthly reports. 2. Teaching & Training Responsibilities Teach modules related to Digital Marketing, including: Social Media Marketing Google Ads & Meta Ads SEO (On-page & Off-page) Email Marketing Digital Strategy Content & Copywriting Basics Analytics & Reporting (Google Analytics, Meta Insights) Conduct practical sessions, workshops, assignments, and real-time campaign demonstrations. Guide students on live projects, portfolios, and certification preparation (Google/META). Ensure industry-oriented training standards. 3. Content Creation & Branding Write marketing content, captions, ad copies, and website/blog content. Collaborate with designers for visuals, creatives, videos, and reels. Ensure brand consistency and quality across all digital platforms. 4. Lead Generation & CRM Create lead-generation strategies for admissions. Ensure proper tracking of leads, enquiries, and conversions. Work closely with counsellors/BDMs for follow-up campaigns and promotional activities. 5. Event & Campaign Coordination Plan and promote workshops, seminars, webinars, and special events. Coordinate influencer marketing, collaborations, and college outreach campaigns. Maintain relationships with vendors, printers, and advertising agencies when required. Required Skills & Competencies Strong knowledge of Digital Marketing tools and platforms Meta Ads Manager & Google Ads expertise SEO tools: Search Console, SEMRush, Ahrefs (optional), Yoast, etc. Social media strategy & content creation Google Analytics & reporting skills Excellent communication & presentation skills (for teaching) Creative mindset with strong analytical ability Ability to manage multiple campaigns at once Experience with Canva, basic video editing, or creative direction is a plus Qualifications & Experience Bachelor’s or Master’s degree in Marketing, Mass Media, IT, or related fields. Minimum 5+ years of professional experience in Digital Marketing. Teaching/training experience is an added advantage (not mandatory but preferred). Certifications from Google, Meta, HubSpot, etc. are beneficial.