B2B Content Writer

We are seeking a skilled and seasoned B2B Senior Content Writer to become a valuable member of our expanding marketing team. As a senior writer, your primary responsibility will involve creating engaging and informative content that resonates with our target audience, drives lead generation, and establishes our organization as a thought leader within the industry. Your key responsibilities will include developing content plans and strategies aligned with business objectives, creating, editing, and publishing SEO-friendly content on social media platforms in collaboration with a team, managing content plans for social media and marketing campaigns, maintaining a content calendar based on keyword research and audience insights, tracking content success metrics such as impressions, engagement, AVD, CTR, and conversions, generating regular reports to showcase content performance, staying updated on industry trends and best practices, ensuring consistency in content style, quality, and tone, and collaborating with team members to adhere to strategic publication schedules and deadlines. The ideal candidate should possess a deep understanding and demonstrated expertise in copywriting and content writing, preferably holding a Bachelor's degree in English, Journalism, Marketing, or a related field. With a minimum of 2+ years of experience in content writing and copywriting, you should have a proven track record of producing high-quality, SEO-friendly content, a strong grasp of engagement and retention principles, exceptional organizational skills for managing multiple projects, excellent writing, editing, and proofreading capabilities, proficiency in conducting thorough research and presenting information clearly, familiarity with tools such as MS Office, Google Docs, Google Spreadsheets, Excel, and project management software like Asana, Notion, and Google Calendar, experience with content management systems like WordPress, knowledge of social media marketing and content distribution, and a background in creating content across various industries. This is a full-time, on-site position with a competitive industry-standard salary.,