Assistant Manager - Corporate Marketing

Deputy Manager/Assistant Manager Corporate Marketing Zetwerk Manufacturing Role Overview Support the Corporate Marketing function under the guidance of the Manager, Marketing. Drive brand consistency, thought leadership, and cross-functional communications at the corporate level. Leverage an AI-native approach to enhance content creation, internal and external communications, and digital engagement. Key Responsibilities 1. Brand Stewardship & Governance Enforce corporate brand guidelines across all channels and materials Audit marketing assets for compliance, accuracy, and alignment with brand standards Coordinate with design and agency partners to update templates, logos, and key visuals 2. Content Development & Thought Leadership Draft and edit executive communications, leadership announcements, and corporate presentations Support whitepapers, case studies, annual reports, and corporate brochures with SMEs Leverage AI-powered writing and editing tools for efciency, tone consistency, and localization 3. Digital & Social Engagement Execute corporate social media calendar on LinkedIn, Twitter, and other channels Monitor key performance metrics; optimize content using AI-driven analytics and social listening Maintain and update the corporate websites global pages, news section, and leadership proles 4. Internal Communications & Employee Advocacy Produce multimedia assets (videos, infographics) using AI-enhanced design and scripting tools Coordinate with HR and leadership to support change-management communications 5. Event & Webinar Support Assist in planning and promoting corporate events, leadership panels, and large-scale conferences Analyze attendance, engagement, and feedback metrics using AI-enabled dashboards 6. Marketing Operations & Analytics Maintain the corporate marketing calendar, asset repository, and vendor contacts Support budget tracking, purchase orders, and vendor invoicing processes Generate regular performance reports on corporate campaigns, website trafc, and media coverage using AI tools

7. Cross-Functional Collaboration Liaise with BU marketing leads to ensure alignment on corporate messaging and shared campaigns Support PR, investor relations, and legal teams with collateral and communications requests Facilitate workshops and brieng sessions to cascade corporate priorities Required Qualications 35 years in corporate marketing or brand management Strong writing, editing, and storytelling skills with an eye for detail Hands-on experience with social media management, CMS platforms, and email marketing tools Prociency in AI-powered marketing or writing tools (e.g., content generation, analytics) Excellent project management and stakeholder coordination abilities Bachelors degree in Marketing, Communications, or related eld Preferred Qualications Exposure to B2B manufacturing, engineering, or technology sectors Familiarity with design tools (e.g., Adobe Creative Suite, Canva), AI tools and video editing basics Knowledge of SEO best practices and digital accessibility standards Reporting & Collaboration Reports to: Manager, Marketing Corporate Works closely with: Corporate Communications, HR, Legal, Investor Relations, Business Unit Marketing Leads This role is pivotal in ensuring that Zetwerks corporate voice is unied, engaging, and amplied through best-in-class marketing practices and AI-driven efciencies.