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ASM - Institution ( South Region)

5 - 8 years

0 Lacs

Posted:4 days ago| Platform: SimplyHired logo

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Skills Required

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On-site

Job Type

Full Time

Job Description

Corporate - Institutional & Distribution Business
Bangalore

About Us


Bata India is the largest retailer and leading manufacturer of footwear in India, and it is part of the Bata Shoe Organization.
Incorporated as Bata Shoe Company Private Limited in 1931, the company was set up initially as a small operation in Konnagar (near Calcutta) in 1932. In January 1934, the foundation stone for the first building of Bata’s operation - now called the Bata. In the years that followed, the overall site was doubled in area. This township is popularly known as Batanagar. It was also the first manufacturing facility in the Indian shoe industry to receive the ISO: 9001 certification.
The Company went public in 1973 when it changed its name to Bata India Limited. Today, Bata India has established itself as India’s largest footwear retailer. Its retail network of over 1375 stores gives it a reach / coverage that no other footwear company can match. The stores are present in good locations and can be found in all the metros, mini-metros and towns.
Bata’s smart looking new stores supported by a range of better quality products are aimed at offering a superior shopping experience to its customers.
The Company also operates a large non-retail distribution network through its urban wholesale division and caters to millions of customers through over 30,000 dealers.


Job Description

Role
ASM – Institution
Title
ASM – Institution
Grade:
M-III – Asst. Manager
Experience
5-8 years in servicing B2B customers, specialization PPE/industrial products, Schools etc.
Preferred Brands – Liberty, Acme, Hillson, Allan Cooper, Honeywell, Karam etc.
Immediate Supervisor
Regional Manager
Education
Graduation ( Preferably MBA)
CTC
As per Norm
Job Responsibilities:
The area sales manager will be responsible for servicing B2B and channel customers of assigned territory. They should have basic knowledge of safety/school footwear & market segments. They will be ensuring the achievement of Turnover targets. They will also be responsible for dealing with various stakeholders effectively and maintaining systems & processes. They will also contribute towards building an effective sustainable business.
Primary responsibilities:
1. Visiting of Corporate/Industrial / school vendors / School customers & creating database.
2. Control over channel business and expansion.
3. Plan accounts / Trade at a strategic level and target specific industries.
4. Ensure end to end execution of the orders by coordinating with all stakeholders.
Other responsibilities:
Sales, Value and Volume
  • Ensure Annual, Quarterly and Monthly goals are achieved at Turnover
  • Ensure that along with Primary, secondary sales are also met
  • Provide timely information on Collected orders for the forecasting of the products
Building Sustainable Institutional Business
  • Complete mapping of all major Institutional customers, understand their buying patterns, establishing the relationship with key decision makers and addressing their requirements within reasonable time to maintain the growth momentum of Bata.
  • Ensure that Customers outstanding in the assigned territory is within the DSO (Days Sales Outstanding) norms of the organization.
  • Generate the exhaustive database of all B2B customers in the assigned territory which would in turn be useful for business expansion in the coming year and also give an understanding of their buying pattern.
  • Generate the Sales Funnel report for the assigned territory on monthly basis. Maintaining & monitoring of complete data on submitted bids in the assigned territory.
  • Repeat business from Large Business accounts and ensure that they are handled with care to build a long-term relationship with them. To push all products of Bata with Large Accounts /Schools / Trade
Distributor Management
  • Identify and enroll new channel partners to ensure best coverage of territory to increase sales in the area
  • Engage with Channel partners to ensure short- and long-term objective alignment on the objectives along with the key responsibilities of these partners e.g ROI discussions, dedicated Sales manpower for Bata
  • Joint visit to all customers along with Distributor Sales team on regular basis to increase the Customer base among small & medium size customers.
  • Screening of customer claims and ensure their settlement
  • Review Terms of Trade between Distributors and the Trade to ensure high service levels and win-win arrangements to conduct smooth business
Systems & Process Management
  • Ensure system hygiene is maintained by implementing settlement procedures, issue resolutions and escalation matrix
Competitive Intelligence
  • Generate & share the information on competitive landscape in the assigned territory including new product launches, pricing information and policies.
Bata Competencies:
Core Competencies
  • Strategic Thinking
  • Problem Solving
  • Collaboration
  • Operating Discipline

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Bata India
Bata India

Footwear Retail

Gurgaon

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