AI Digital Marketing Executive

Role & responsibilities

• Utilize

  AI-powered SEO tools

  such as

  Surfer SEO, Clearscope, SEMrush (with AI features), MarketMuse, Ahrefs,

  or others to conduct keyword research, competitor analysis, and content optimization.
• Analyze website traffic, backlink profiles, keyword rankings, and user behavior using

  AI-driven analytics platforms alongside Google Analytics and Search Console.

• Develop and execute on-page and off-page technical SEO strategies based on insights from

  AI tools to improve organic visibility

  and SERP rankings.
• Collaborate with content, marketing, and development teams to optimize website architecture, metadata, and content for search engines.
• Monitor algorithm updates and AI trends in SEO to continuously adapt strategies and tactics.
• Generate detailed reports highlighting AI-derived SEO insights, performance metrics, and improvement recommendations.
• Automate routine SEO tasks like audits, keyword tracking, and backlink analysis using AI and scripting tools where applicable.
• Stay current with emerging AI technologies and SEO trends to continuously enhance processes.
• Ensure SEO best practices are adhered to while balancing technical constraints and user experience.

Preferred Candidate Profile

• Proven experience as an SEO Analyst, SEO Specialist, or similar role.

• Proficiency with AI-driven SEO and analytics tools (e.g., Surfer SEO, Clearscope, SEMrush AI features, MarketMuse, BrightEdge, etc.).

• Strong knowledge of

  SEO principles, search engine algorithms, and ranking factors.

• Familiarity with website analytics platforms like Google Analytics, Google Search Console, and data studio.
• Basic understanding of HTML, CSS, and website architecture.
• Ability to interpret

  AI-generated insights and translate them into effective SEO tactics.

• Excellent analytical, problem-solving, and communication skills.
• Bachelors degree in Marketing, Data Science, Computer Science, or related field preferred

Perks and Benefits

Group Health Insurance and Accidental Life Insurance

Gratuity

Work Timing

General Shift (8:30 AM IST - 5:30 PM IST)(Mon Fri)

Mandatory to work from Office