AGM/DGM - Sales Marketing

Key Responsibilities: Develop and Implement Referral Marketing Strategies: This includes designing referral programs, setting goals, identifying target audiences, and creating communication plans. Manage Referral Programs: This involves implementing and maintaining referral platforms, ensuring program compliance, and managing incentives and rewards. Analyze Performance and Optimize Programs: This includes tracking key metrics, identifying trends, and making data-driven decisions to improve program effectiveness. Collaborate with Cross-Functional Teams: This includes working with sales, marketing, and customer success teams to ensure alignment and support for referral initiatives. Build and Maintain Relationships with Customers: This involves engaging with customers to encourage referrals and build loyalty. Stay Up-to-Date on Industry Trends and Best Practices: This includes monitoring emerging technologies and strategies in referral marketing. Report on Performance to Management: This includes providing regular updates on program performance, results, and recommendations. Skills and Qualifications: Strong Leadership and Management Skills: This includes the ability to motivate and guide a team, as well as manage multiple projects and priorities. Experience in Referral Marketing: This includes a proven track record of developing and implementing successful referral programs. Analytical and Data-Driven Approach: This includes the ability to analyze data, identify trends, and make data-driven decisions. Excellent Communication and Interpersonal Skills: This includes the ability to communicate effectively with customers, partners, and other stakeholders. Strong Understanding of Marketing Principles and Strategies: This includes a deep understanding of customer behavior, market trends, and marketing best practices. Experience with CRM Systems and Marketing Automation Tools: This includes proficiency in using tools to manage referral programs and track performance.