Adpinz Advertising

Job Description – Performance Marketing Strategist & Execution Position: Performance Marketing Strategist & Execution Location: Hyderabad (On-site) Salary: ₹4–6 LPA Type: Full-time About Us We are a fast-growing startup based in Hyderabad, focused on [Health Care , Real Estate and SAAS etc.]. Our mission is to scale rapidly by leveraging innovative and data-driven marketing strategies. We are looking for a performance marketer who can plan, execute, and optimize campaigns that directly impact our growth story. Role Overview As a Performance Marketing Strategist & Execution Specialist , you will take complete ownership of digital campaigns across platforms. You’ll work on both strategy and hands-on execution, ensuring every rupee spent delivers measurable ROI. Key Responsibilities Plan, manage, and optimize paid campaigns across Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads. Drive lead generation, customer acquisition, and brand visibility while maintaining healthy CAC and ROAS. Conduct keyword research, audience segmentation, and competitor analysis for effective targeting. Execute A/B testing on creatives, ad copies, and landing pages to improve performance. Collaborate with content/creative teams to deliver compelling ad creatives and conversion-driven funnels. Monitor campaign performance daily, prepare reports, and share actionable insights with leadership. Manage ad budgets to maximize ROI and scale campaigns effectively. Stay ahead of industry trends and implement best practices for performance marketing. Requirements 2–5 years of hands-on experience in performance marketing (startup/agency background preferred). Strong knowledge of Google Ads, Facebook Ads Manager, and LinkedIn Ads. Experience with analytics tools (Google Analytics, Tag Manager, Meta Business Suite, etc.). Strong analytical mindset with the ability to make data-backed decisions. Familiarity with SEO, email marketing, and marketing automation tools is an added advantage. Self-driven, adaptable, and comfortable working in a startup environment. What We Offer Competitive salary of ₹4–6 LPA . Job Type: Full-time Pay: From ₹400,000.00 per year Benefits: Health insurance Work Location: In person