Account Manager/ Social Media Manager

2 - 4 years

0 Lacs

Posted:2 weeks ago| Platform: Foundit logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Urgently Hiring For Social Media Junior Strategist

Location

Full-time

Exp

Department:

Reports To:

About the Role

Junior Strategist

influencer-led, PR-driven, and digital-first brand strategies

At Gryd, strategy is not just about decks; it's about clarity, structure, and creative intelligence.

About GRYD CO.

GRYD CO. is a creative marketing agency specializing in social media, branding, and performance marketing. We craft innovative digital experiences that help brands grow and engage their audiences.

Key Responsibilities:

1. Strategic Planning & Brand Thinking

  • Support in developing

    brand communication strategies

    and campaign directions aligned with client objectives, which helps the SMM team.
  • Conduct

    competitor research, trend mapping, and audience insights

    to inform strategic decisions.
  • Convert brand goals into

    content pillars and measurable outcomes.

2. Influencer & PR Campaign Strategy

  • Identify relevant influencers and content creators for collaborations and campaigns.
  • Assist in

    conceptualizing influencer briefs, outreach messaging, and campaign KPIs.

  • Track campaign performance and prepare reports on engagement, reach, and sentiment analysis.
  • Collaborate with PR partners to align brand stories and coverage goals with marketing campaigns.

3. Client Servicing & Communication

  • Participate in client meetings, understand briefs, and translate them into actionable plans.
  • Present strategic recommendations and creative ideas confidently and clearly.
  • Ensure timely communication and updates between internal teams.

4. Cross-Team Collaboration

  • Work with design, SMM team, and performance teams to ensure strategy aligns with execution.
  • Support the senior in preparing campaign decks, brand pitches, and reports.
  • Contribute to

    brainstorming sessions

    and help refine brand tone and communication direction.

5. Reporting & Analysis

  • Track campaign performance across organic, paid, and influencer initiatives.
  • Create

    monthly insight decks

    highlighting learnings, wins, and improvement areas.
  • Maintain a repository of campaign references and trend observations.

Desired Skills & Qualifications:

  • 2-3 years of experience in a

    digital/creative agency setup

    .
  • Strong understanding of

    social media, influencer marketing, and brand communication.

  • Analytical mindset with creative problem-solving ability.
  • Excellent written and verbal communication skills.
  • Proficiency in tools like Google Suite, Canva / PowerPoint, Meta Business Suite, and influencer tracking platforms (e.g., Winkl, Qoruz, or Hypetap).
  • Prior experience with

    luxury, lifestyle, or jewelry brands

    is a plus.

Key Traits:

  • Strategic thinker with aesthetic sensitivity.
  • Highly organized and detail-oriented.
  • Proactive collaborator who thrives in fast-paced agency culture.
  • Balances creative intuition with analytical reasoning.

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