Job Description: Account Manager
Company: Shanva Media
Department: Digital Marketing & Client Servicing
Job Title: Account Manager – Social Media & Digital Marketing
Job Summary
Shanva Media is looking for a proactive and organized Account Manager to manage client accounts, oversee social media platforms, coordinate content creation, and ensure smooth execution of digital marketing activities. The candidate will act as the primary point of contact between clients and the internal creative team to maintain strong client relationships and achieve marketing objectives.
Key Responsibilities
1. Social Media Management
- Manage clients' social media accounts, including Facebook, Instagram, LinkedIn, and other relevant platforms.
- Schedule and publish posts, reels, stories, carousels, and other content as per the monthly content calendar.
- Monitor comments, messages, engagement, and overall account activity.
- Ensure consistent branding, communication, and posting schedules across all platforms.
2. Client Relationship Management
- Act as the primary point of contact for assigned clients.
- Understand client requirements, business goals, and marketing expectations.
- Communicate regularly with clients regarding content approvals, campaign updates, and deliverables.
- Handle client feedback, queries, and concerns professionally.
- Maintain strong client relationships to ensure satisfaction and long-term retention.
3. Content Planning & Coordination
- Prepare monthly social media content calendars in coordination with the creative team.
- Coordinate with graphic designers, video editors, content writers, and performance marketers.
- Collect content references, captions, brand assets, product details, and other required information from clients.
- Ensure all content is reviewed, approved, and published on time.
- Follow up with the internal team to ensure timely delivery of creatives and videos.
4. Digital Marketing & Campaign Coordination
- Coordinate Facebook and Instagram advertising campaigns with the performance marketing team.
- Assist in planning promotions, offers, seasonal campaigns, and brand awareness activities.
- Monitor campaign progress and communicate updates to clients.
- Support lead generation activities and ensure leads or enquiries are forwarded to the appropriate client representative.
5. Reporting & Performance Analysis
- Track social media metrics such as reach, impressions, engagement, follower growth, profile visits, and leads.
- Prepare monthly performance reports for clients.
- Analyze content performance and identify opportunities for improvement.
- Provide actionable suggestions to improve engagement, visibility, and brand growth.
6. Account Operations & Documentation
- Prepare and share monthly content calendars, reports, and other client deliverables.
- Maintain client documents, brand guidelines, approval records, and communication history.
- Coordinate the preparation and sharing of MOUs, onboarding documents, and other account-related paperwork.
- Track project deadlines, deliverables, and pending approvals.
- Ensure all work is aligned with the agreed scope of services and timelines.
7. Additional Responsibilities
- Stay updated on social media trends, platform updates, and digital marketing best practices.
- Identify opportunities to upsell relevant services such as paid advertising, website development, branding, and video production.
- Attend client meetings and internal review meetings.
- Perform other marketing, coordination, and account management duties assigned by the management.
Required Skills & Qualifications
- Good communication and interpersonal skills.
- Basic knowledge of Facebook, Instagram, LinkedIn, and other social media platforms.
- Understanding of content calendars, social media engagement, and digital marketing.
- Strong organizational, coordination, and time-management skills.
- Ability to manage multiple clients and deadlines simultaneously.
- Proficiency in Google Workspace or Microsoft Office.
- Familiarity with Meta Business Suite and social media scheduling tools is preferred.
- Problem-solving ability and a client-focused mindset.
Key Performance Indicators (KPIs)
- Timely delivery and publishing of scheduled content.
- Client satisfaction and retention.
- Timely collection of content approvals and required client materials.
- Accuracy and punctuality of monthly reports.
- Effective coordination between clients and internal teams.
- Achievement of agreed social media and campaign objectives.
Reporting To: Account Director / Operations Manager / Management
Work Type: Full-time
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
