We are seeking a results-driven Channel Manager to develop and manage strategic relationships within the AV channel ecosystem. This role focuses on driving partner success and expanding market presence for a portfolio of AV products including IFP, Required Candidate profile experience in channel sales, partner management, or business development, preferably in a B2B Proven track record of successfully managing and growing channel partner relationships
The Channel Manager wins, maintains, and expands relationships with assigned channel partners. Assigned to channel partners based on geography, channel, or market, the Channel Manager is responsible for achieving sales, profitability, and partner recruitment objectives. The Channel Manager represents the entire range of company AV Products which includes Interactive Flat Panel, Professional Display, Video Wall, Digital Lectern, Visual Presenter, Wireless Presentation Systems, Digital Signage, Printer, Video Conferencing Systems and Educational Products etc. Establishes productive, professional relationships with Channel Partners. Proactively leads a joint partner planning process that develops mutual performance objectives, financial targets, and critical milestones associated with a productive partner relationship. Coordinates the involvement of company personnel, including support, service, and management resources, in order to meet partner performance objectives and partners expectations. Meets assigned targets for profitable sales volume and strategic objectives in assigned partner accounts. Proactively recruits new qualifying partners. Proactively assesses, clarifies, and validates partner need son an ongoing basis. Sells through partner organizations to end users in coordination with partner sales resources. Manages potential channel conflict with other firm sales channels by fostering excellent communication internally and externally, and through strict adherence to channel rules of engagement. Ensures partner compliance with partner agreements. Drives adoption of company programs among assigned Partner Achieves assigned sales quota in designated partner accounts. Meets assigned expectations for profitability Completes partner account plans that meet company standards. Maintains high partner satisfaction ratings that meet company standards. Completes required training and development objectives within the assigned time frame. Works closely with Service Representatives to ensure Channel satisfaction and problem resolution. Preferred candidate profile: Graduate in any discipline 5 to 15 years of progressive experience in channel sales and partner management, ideally in AV, IT hardware, or enterprise technology solutions. Proven experience in leading large channel networks and delivering aggressive sales targets. Strong understanding of AV/IT product dynamics, distribution models, and system integrator ecosystem. Strategic thinker with excellent leadership, interpersonal, and negotiation skills. Ability to travel extensively across regions as needed.
The Channel Manager wins, maintains, and expands relationships with assigned channel partners. Assigned to channel partners based on geography, channel, or market, the Channel Manager is responsible for achieving sales, profitability, and partner recruitment objectives. The Channel Manager represents the entire range of company AV Products which includes Interactive Flat Panel, Professional Display, Video Wall, Digital Lectern, Visual Presenter, Wireless Presentation Systems, Digital Signage, Printer, Video Conferencing Systems and Educational Products etc. Establishes productive, professional relationships with Channel Partners. Proactively leads a joint partner planning process that develops mutual performance objectives, financial targets, and critical milestones associated with a productive partner relationship. Coordinates the involvement of company personnel, including support, service, and management resources, in order to meet partner performance objectives and partners expectations. Meets assigned targets for profitable sales volume and strategic objectives in assigned partner accounts. Proactively recruits new qualifying partners, Proactively assesses, clarifies, and validates partner needs on going basis Sells through partner organizations to end users in coordination with partner sales resources. Manages potential channel conflict with other firm sales channels by fostering excellent communication internally and externally, and through strict adherence to channel rules of engagement. Ensures partner compliance with partner agreements. Drives adoption of company programs among assigned Partner. Achieves assigned sales quota in designated partner accounts. meets assigned expectations for profitability Completes partner account plans that meet company standards Maintains high partner satisfaction ratings that meet company standards. Completes required training and development objectives within the assigned time frame. Works closely with Service Representatives to ensure Channel satisfaction and problem resolution. Preferred candidate profile: Graduate in any discipline 5 to 15 years of progressive experience in channel sales and partner management, ideally in AV, IT hardware, or enterprise technology solutions. Proven experience in leading large channel networks and delivering aggressive sales targets. Strong understanding of AV/IT product dynamics, distribution models, and system integrator ecosystem. Strategic thinker with excellent leadership, interpersonal, and negotiation skills. Ability to travel extensively across regions as needed.
Roles and Responsibilities Develop new business opportunities through market visits, cold calling, networking, and research to achieve sales and revenue growth. Visit clients and prospects in assigned market areas to generate leads and build strong business relationships. Conduct product demonstrations and presentations at client locations to showcase company solutions and offerings. Manage and maintain existing client relationships, ensuring high customer satisfaction and identifying upselling or cross-selling opportunities. Identify potential customers needs through field interactions and provide appropriate solutions. Achieve monthly and quarterly sales targets through consistent follow-ups and strong pipeline management. Represent the company during corporate meetings, exhibitions, and industry events to enhance brand presence.. Desired Candidate Profile 2-3 years of experience in corporate sales or institutional sales. Excellent presentation skills for effective client meetings; ability to build strong relationships with clients. Must be comfortable presenting to senior management, clients, and stakeholders. candidate should have own conveyance for efficient travel and client visits
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