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1.0 - 5.0 years

0 Lacs

karnataka

On-site

You are seeking a Website Content Writer with expertise in conveying the brand's voice effectively across various IT and marketing service pages. Your primary focus will involve creating SEO-optimized, reader-friendly content for both your company's website and client projects, which encompass services such as app development, digital marketing, real estate, and eCommerce. Your responsibilities will include crafting and updating engaging content for service pages, landing pages, and product descriptions. You will conduct research on industry trends and competitors to produce unique and authoritative content. Collaboration with SEO teams to enhance on-page content, maintaining brand consistency and clarity, and aligning content with UI/UX with the help of designers and developers will also be crucial aspects of your role. The ideal candidate should possess a minimum of 3 years of experience in website content writing, particularly in tech, digital services, or real estate sectors. A strong understanding of SEO best practices, the ability to simplify complex topics into user-friendly content, and a keen eye for detail, structure, and flow are essential skills required. Additional skills such as experience with CMS platforms like WordPress, familiarity with SEO tools like Surfer SEO, Yoast, or Frase, and knowledge of lead generation principles and CTA placement will be considered advantageous. This is a full-time position offering benefits like commuter assistance, paid sick time, and paid time off. The work schedule is during the day, and proficiency in both English and Hindi is preferred. The work location is in person.,

Posted 3 days ago

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4.0 - 8.0 years

0 Lacs

pune, maharashtra

On-site

Anchanto helps all businesses to exploit the full potential of e-commerce. Our suite of SaaS Products enables companies globally to springboard omnichannel sales, scale fulfilment operations, and use intelligent data to grow their e-commerce, logistics & warehousing activities. Leading, brands, distributors, retailers, and logistic enterprises such as L'Oral, Decathlon, or DHL Supply Chain rely on our technology to scale their local and global e-commerce operations. Headquartered in Singapore and with more than 10 local offices across Asia-Pacific, the Middle East and Europe, we are growing rapidly and looking for ambitious people to join our teams to build the future successes of Anchanto. This role exists as a part of the marketing department to lead the website development and other related activities. This includes owning and managing the technical frameworks, processes, tools and systems that are part of the marketing ecosystem. This role will work closely with all the marketing functions to ensure smooth technological infrastructure required for running crucial marketing campaigns, building & managing a website with highly advanced capabilities, and spearheading technical innovation to take the company's marketing initiatives to advanced levels. This role will also be involved in leading projects related to PHP closely working with the product and engineering team. Key Responsibilities: - Responsible for both back-end and front-end development, including creating WordPress themes and plugins. - Own the development roadmap of Anchanto's website and its successful implementation. - Act as lead developer for any ad-hoc technical requirements that may arise for marketing purposes. - Ensuring high-performance and availability, and managing all technical aspects of the CMS. - Help formulate an effective, responsive design and turning it into a working theme and plugin. - Hire and manage other developers to deliver projects at scale when needed. - Work with the engineering and product team to develop and manage plugins integrated with Anchanto products. Education: Bachelor's degree in technical education or higher Experience: At least 4-5 years of experience in web development, with all relevant tech stack as part of skills. Skills: - Strong expertise of WordPress Platform. - Strong understanding of the latest industry trends and content management systems. - Expertise in WordPress Custom Theme Development and Plugin Development (HubSpot, Greenhouse, Yoast). - Proficiency using ACF plugin (Advanced Customs Fields) and have an acknowledgement of technologies such as jQuery and bootstrap. - Understands WP architecture and knows how to perform database and code optimization for WordPress. - Expertise in HTML5, CSS3, JavaScript, jQuery, sass & scss. - Proficiency in PHP/MYSQL and AJAX. - The ability to work on LAMP development environment. - A thorough understanding of cross-browser compatibility issues. - Strong understanding of responsive web design techniques. - Understanding of W3C Web Standards/Semantics and Accessibility Guidelines. - Comfortable working with debugging tools like Firebug, Chrome inspector, etc. - Ability to understand CSS changes and their ramifications to ensure consistent style across platforms and browsers. - Ability to convert comprehensive layout and wireframes into working HTML pages. - Knowledge of how to interact with RESTful APIs and formats (JSON, XML). - Proficient understanding of code versioning tools such as Git, SVN. - Strong understanding of PHP back-end development. Attributes: - Great attention to detail, highly organized. - A positive and upbeat attitude with the ability to learn quickly. - Excellent written and spoken English. - The ability to adapt to a diverse and multicultural environment. - Ability to thrive in a fast-paced environment and manage multiple projects simultaneously. - Strong organizational and time-management skills.,

Posted 3 days ago

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2.0 - 6.0 years

3 - 6 Lacs

Pune

Work from Office

Job Type: Full-Time Key Responsibilities: Develop and execute successful SEO strategies to increase organic traffic and improve SERP rankings. Conduct keyword research, on-page optimization, and technical SEO audits. Monitor, analyze, and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc. Collaborate with content, design, and development teams to implement SEO best practices. Stay updated on the latest search engine algorithm changes and SEO trends. Manage link-building strategies and backlink profiles. Conduct competitor analysis to identify strengths, weaknesses, and opportunities. Requirements: Proven experience as an SEO Specialist, Digital Marketer, or similar role. Deep understanding of search engine algorithms and ranking factors. Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, Screaming Frog, or similar. Familiarity with HTML, CSS, and website administration. Strong analytical and problem-solving skills. Excellent communication and teamwork abilities. Must be willing and able to work full-time on-site at our office location. Preferred Qualifications: Bachelors degree in Marketing, Communications, Computer Science, or a related field. Relevant SEO certifications (e.g., Google Analytics, HubSpot, Yoast, SEMrush Academy) are a strong plus . Experience with content management systems like WordPress, Shopify, or Magento.

Posted 1 month ago

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