Experience: 3-5 years A Day in the Life Champion the use of AI across Xflow s GTM functions from marketing ops to sales enablement Collaborate on paid ads and outbound campaigns bringing AI-powered workflows to improve targeting, personalization, and reporting Identify, test, and implement AI tools that boost efficiency and effectiveness in product marketing, content creation, campaign execution, and lead nurturing Build and maintain dashboards that track key GTM metrics: ROAS, pipeline velocity, sales cycle length, campaign ROI, and more Work cross-functionally with sales, account management, ops, and events to align GTM efforts Run fast experiments to test AI-driven tactics, track outcomes, and scale what works Support execution across outbound, paid ads, and GTM operations - this is a lean team, so you ll wear many hats and act as a key generalist Be the AI scout - continuously evaluate emerging tools to keep us ahead of the curve Manage GTM budgets and tool subscriptions Responsibilities AI in GTM Execution: Leverage AI tools across GTM - from content production and ads management to outbound personalization and campaign automation Set up and manage automations across lead scoring, nurturing, and routing Use AI to improve segmentation, performance tracking, and predictive analytics in paid campaigns Campaigns & Cross-Channel Ops: Collaborate with outbound and paid ads teams to launch high-converting campaigns Help set up targeting logic, landing pages, creative testing, and budget allocation Use AI to streamline campaign execution and post-campaign analysis Experimentation & Growth: Create a quarterly roadmap of experiments with defined hypotheses, metrics, and outcomes Run scrappy pilots using AI tools and automations to validate ideas and drive efficiency gains Scale repeatable playbooks across the funnel Reporting & Tooling: Own GTM dashboards and reporting for ROAS, CAC, pipeline health, attribution, and more Manage integrations across CRMs, MAPs, analytics, and intent tools Ensure data consistency and actionable reporting across marketing and sales Generalist Support & Collaboration: Directly support the Head of Marketing across high-priority GTM initiatives - ready to jump in wherever needed: from launching a new email journey to helping close the loop on attribution or optimizing an ad campaign Partner with sales, product marketing, and ops to align GTM priorities and drive business impact Metrics You ll Own GTM experiments launched and scaled Efficiency metrics: ROAS, CAC, time-to-convert, cost per lead Outbound and paid campaign performance: conversion rate, CTR, pipeline contribution Tool adoption and automation coverage across GTM stack Minimum Qualifications 3 5 years in Growth, or Marketing - ideally in a Founder s Office role or as an early member of a founding marketing team Demonstrated ability to operate independently in lean, high-ownership environments Hands-on with tools like HubSpot, Salesforce, Clay, Zapier, Clearbit, Mutiny, and ad platforms Extremely comfortable with metrics, reporting, and experimentation - we re looking for someone who is able to memorise the marketing metrics! Deep curiosity for AI and automation in GTM workflows Fast execution, great documentation habits, and a get-things-done attitude Xflow is building cross-border payments infrastructure that provides businesses access to global markets, starting with those in India and subsequently other parts of South & South East Asia. We a...
Xflow is cross-border payments infrastructure that provides businesses access to global markets, starting with those in India and subsequently other parts of South & South East Asia. We are enabling users to accept and payout money globally in a simple , reliable , compliant , transparent and financially compelling manner . Building payments infrastructure is hard, and elegantly solving for cross-border payments infrastructure for businesses even more so. The complexity stems from the different changing regulatory requirements of the many countries that we will operate in, building payment guarantees in existing rails (or for that matter, creating a new payment rail altogether) and capturing value in a way where we are net additive to our users. Finally, and we cannot stress this enough, culture eats everything else for breakfast. We aim to be an engineering driven company that believes finance problems are rooted in code and strongly prefer individuals who share a similar belief. You will: Ideate, define, validate and refine product requirements in collaboration with product, and subsequently come up with engineering solutions for the finalized product requirements. Design solutions for problem statements with a fair degree of fuzziness with the right abstractions and separation of concerns. Design, build, and maintain APIs that users can rely on for decades. Develop domain models and implement business logic with suitable class design. Identify common reusable components as libraries, utilities and services and promote reuse. Define critical system and business metrics and alerts to maintain system uptime and business continuity. Solve complex problems in an innovative way and deliver quality solutions while taking ownership and accountability of assigned things. Set a standard in sustainable engineering by defining best practices, producing best in class of code, external and internal documentation, and testing. Debug production issues across services and multiple levels of the stack. Meet with users to gather feedback, and take pride from working on projects that solve acute real world problems. Lead multiple tracks of work simultaneously, balancing short-term deliverables with long-term architectural thinking. Contribute to and influence infrastructure and security decisions, ensuring robustness, scalability and compliance. Help drive engineering culture by setting high standards, mentoring peers, and advocating for best practices. You have: B. E or B. Tech in Computer Science or any equivalent degree. 5 6 years of professional software development experience. Strong foundation in computer science, with strong competencies in Data Structures, algorithms and their space-time complexities. Highly proficient with at least one language (e.g: Ruby, Python, Java, C++, etc.,). Ability to convert design into efficient code fluently. Own and drive technical initiatives with a small group of engineers. Strong mentorship experience or built services ground up. Good exposure to scale and non-functional optimisations. The skills and inclination to think rigorously about API design and diving deep into the details. Dealt with solving ambiguous problems and can think laterally when faced with a new problem. Excellent debugging skills. Experience working across infrastructure and/or security aspects is a plus. Ability to drive engineering culture and influence technical direction beyond immediate teams. Bonus Points if you have: Experience working in the Fintech / Payments industry. Senior Security Engineer, XFlow XFlow is building cross-border payments infrastructure that provides businesses access to global markets, starting with those in India and subsequently other parts...
Xflow is cross-border payments infrastructure that provides businesses access to global markets, starting with those in India and subsequently other parts of South & South East Asia. We are enabling users to accept and payout money globally in a simple , reliable , compliant , transparent and financially compelling manner . Building payments infrastructure is hard, and elegantly solving for cross-border payments infrastructure for businesses even more so. The complexity stems from the different changing regulatory requirements of the many countries that we will operate in, building payment guarantees in existing rails (or for that matter, creating a new payment rail altogether) and capturing value in a way where we are net additive to our users. Finally, and we cannot stress this enough, culture eats everything else for breakfast. We aim to be an engineering driven company that believes finance problems are rooted in code and strongly prefer individuals who share a similar belief. You will: Ideate, define, validate and refine product requirements in collaboration with product, and subsequently come up with engineering solutions for the finalized product requirements. Design solutions for problem statements with a fair degree of fuzziness with the right abstractions and separation of concerns. Design, build, and maintain APIs that users can rely on for decades. Develop domain models and implement business logic with suitable class design. Identify common reusable components as libraries, utilities and services and promote reuse. Define critical system and business metrics and alerts to maintain system uptime and business continuity. Solve complex problems in an innovative way and deliver quality solutions while taking ownership and accountability of assigned things. Set a standard in sustainable engineering by defining best practices, producing best in class of code, external and internal documentation, and testing. Debug production issues across services and multiple levels of the stack. Meet with users to gather feedback, and take pride from working on projects that solve acute real world problems. Lead multiple tracks of work simultaneously, balancing short-term deliverables with long-term architectural thinking. Contribute to and influence infrastructure and security decisions, ensuring robustness, scalability and compliance. Help drive engineering culture by setting high standards, mentoring peers, and advocating for best practices. You have: B. E or B. Tech in Computer Science or any equivalent degree. 5 6 years of professional software development experience. Strong foundation in computer science, with strong competencies in Data Structures, algorithms and their space-time complexities. Highly proficient with at least one language (e.g: Ruby, Python, Java, C++, etc.,). Ability to convert design into efficient code fluently. Own and drive technical initiatives with a small group of engineers. Strong mentorship experience or built services ground up. Good exposure to scale and non-functional optimisations. The skills and inclination to think rigorously about API design and diving deep into the details. Dealt with solving ambiguous problems and can think laterally when faced with a new problem. Excellent debugging skills. Experience working across infrastructure and/or security aspects is a plus. Ability to drive engineering culture and influence technical direction beyond immediate teams. Bonus Points if you have: Experience working in the Fintech / Payments industry. XFlow is building cross-border payments infrastructure that provides businesses access to global markets, starting with those in India and subsequently other parts of South & South East Asia. We a...