Worksmart Retail

Job Title: Social Media Manager Job Summary: We're looking for a highly skilled and creative Social Media Manager to develop and implement our social media strategy across various platforms. The ideal candidate will be responsible for creating engaging content, managing online presence, and driving brand awareness through social media channels. Key Responsibilities: 1. Develop Social Media Strategy: Create and implement a comprehensive social media strategy that aligns with our business goals and objectives. 2. Content Creation: Develop high-quality, engaging content (posts, stories, reels, etc.) for various social media platforms. 3. Content Calendar: Plan and manage content calendars to ensure consistent posting and minimize downtime. 4. Social Media Management: Manage and maintain our social media presence across multiple platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube. 5. Engagement: Respond to comments, messages, and reviews on social media in a timely and professional manner. 6. Analytics and Reporting: Monitor and analyze social media metrics to track performance, identify areas for improvement, and provide regular reporting. 7. Influencer Collaboration: Collaborate with influencers and partners to expand our reach and brand awareness. 8. Brand Consistency: Ensure brand consistency across all social media channels and content. Requirements: 1. Experience: 2+ years of experience in social media marketing or a related field. 2. Knowledge: In-depth knowledge of social media platforms, algorithms, and best practices. 3. Content Creation: Excellent content creation and copywriting skills. 4. Analytics: Ability to analyze social media metrics and provide actionable insights. 5. Communication: Excellent communication and interpersonal skills. 6. Creativity: Ability to think creatively and develop innovative social media campaigns. Nice to Have: 1. Certifications: Social media certifications (e.g., Facebook Blueprint, Hootsuite Social Media Marketing Certification). 2. Graphic Design: Basic graphic design skills and knowledge of design tools (e.g., Adobe Creative Suite). 3. Video Production: Experience with video production and editing software (e.g., Adobe Premiere Pro). What We Offer: 1. Competitive Salary: A competitive salary package. 2. Opportunities for Growth: Opportunities for professional growth and development. 3. Collaborative Environment: A dynamic and collaborative work environment.