Lead Business Analyst (Domain Expert/SME – Sports & Stadium Operations) Waisl is looking for an experienced Lead Business Analyst with deep domain expertise in Sports and Stadium Operations to lead strategic initiatives and technology transformations for high-profile sporting venues and event experiences. This role requires a strong understanding of the end-to-end operations of sports stadiums and arenas, fan experience management, and sports event execution. As a domain expert, you will bridge business and technology to drive innovation in sports infrastructure, operations, and digital fan engagement. Key Responsibilities: 1. Strategic Customer Engagement: Collaborate with senior executives at sports authorities, event organizers, franchise owners, and stadium operators to identify and define business challenges. Align customer goals with actionable business and technology roadmaps in areas such as: Venue operations & crowd management Ticketing and access control Event day logistics Concessions and retail optimization Facility scheduling and maintenance Digital fan experience and mobile apps Smart stadium infrastructure (IoT, surveillance, digital signage) 2. Domain-Specific Process Optimization: Analyse and improve key operational workflows such as: Matchday planning & scheduling Security operations coordination (with local law enforcement and private agencies) VIP/Hospitality zone management Fan movement flow and queuing systems Vendor and concessionaire management Recommend digital tools for optimizing crowd control, reducing wait times, and enhancing in-stadium experiences. 3. Program Execution & Agile Delivery: Lead implementation of large-scale sports technology solutions, including: Venue Management Systems (VMS) Integrated Ticketing Platforms CRM and Loyalty Platforms Wi-Fi Analytics & Mobile Engagement Platforms Translate business goals into user stories and functional specs using Agile methodologies (Scrum/Kanban). Facilitate stakeholder workshops, sprint planning, and product demos with cross-functional teams. 4. Market & Fan Experience Analysis: Conduct benchmarking of global sports venues (e.g., SoFi Stadium, Wembley, Eden Gardens) and fan engagement trends. Evaluate fan satisfaction metrics, operational performance KPIs (e.g., gate throughput, time-to-seat, average spend per fan), and suggest actionable insights. Stay abreast of trends in sports tech, augmented reality (AR), digital ticketing, and real-time analytics. 5. Stakeholder Management & Business Growth: Support business development and pre-sales teams with expert insights and proposal support. Act as a trusted advisor to stadium authorities, sports federations, and entertainment event organizers. Identify partnership opportunities in sports-tech ecosystems, broadcasters, sponsors, and digital media partners. 6. Reporting & Continuous Improvement: Define KPIs for venue efficiency, fan engagement, revenue per square foot, etc. Deliver periodic dashboards and reports to leadership with actionable insights. Conduct post-event evaluations to identify lessons learned and process improvements. Qualifications: Bachelor’s degree in Engineering, Sports Management, or related field; MBA from a top-tier institution preferred. 6+ years of experience in the sports industry , including stadium operations, event management , or sports consulting . Proven track record as a Domain Expert/SME in sports operations , ideally working with sports leagues, stadiums, franchises, or event tech companies. Strong understanding of: Sports event lifecycle Digital ticketing systems (e.g., Ticketmaster, BookMyShow) Venue security and access control (RFID/NFC/Biometrics) CRM & fan loyalty platforms (Salesforce, Oracle Sports Cloud) Operations management tools and dashboards Experience using Agile methodologies and managing large, multi-stakeholder digital transformation projects. Excellent problem-solving, communication, and stakeholder engagement skills. Nice to Have: Certifications in Agile BA, Stadium Operations, or Sports Event Management . Experience with sports federations (e.g., BCCI, AIFF, IPL, ISL) or global sporting events. Understanding of sustainability practices in stadiums (waste management, energy efficiency, green building practices). Familiarity with fan engagement technologies like AR/VR , AI-driven personalization , or interactive mobile platforms . Show more Show less